# #5e3402

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#5e3402`
- RGB: rgb(94, 52, 2)
- HSL: hsl(33, 96%, 19%)
- OKLCH: oklch(0.37 0.083 62.6)
- Relative luminance: 0.0484
- Nearest named color: Brown (#653700, Δ 1.743) — https://brandsweets.com/colors/brown-2
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/5e3402

## Tints & shades

- Tints (toward white): #874b03, #af6204, #d77804, #fa8e0a, #fba032, #fcb155, #fcc37d, #fdd6a5, #fee8cd, #fffaf5
- Shades (toward black): #5a3202, #502d02, #4b2a02, #412401, #3c2201, #321c01, #2d1901, #231401, #1e1101, #140b00

## Harmonies

- Complementary: #022c5f
- Analogous: #5f0702, #5a5f02
- Triadic: #025f35, #35025f
- Split-complementary: #025a5f, #07025f
- Tetradic: #025f07, #022c5f, #5f025a

## Colors that go with #5e3402

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Steel Blue** #4682b4 [harmony, pool: complementary] — Steel Blue sits directly opposite #5e3402 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build). — https://brandsweets.com/colors/steelblue
- **Blue** #0000ff [pool] — 5 real palettes, including Dunkin''s brand system and Minecraft's brand system put Blue beside #5e3402, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Headspace (https://brandsweets.com/colors/brands/headspace-com). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #5e3402: 5 real palettes, including Bakery and Notion's brand system, as the accent. Seen in: Bakery (https://brandsweets.com/palettes/warm#bakery), Notion (https://brandsweets.com/colors/brands/notion), Bramble (https://brandsweets.com/palettes/muted#bramble), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #5e3402 in 4 real palettes, including M&M's's brand system and Burger King's brand system, as the supporting colour. Seen in: M&M's (https://brandsweets.com/colors/brands/mms-com), Burger King (https://brandsweets.com/colors/brands/bk-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com). — https://brandsweets.com/colors/crimson
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #5e3402 in 4 real palettes, including Bookshop and Pine & Birch, as the accent. Seen in: Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/hunter-green
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #5e3402: 4 real palettes, including Nursery and Stone, as the supporting colour. Seen in: Nursery (https://brandsweets.com/palettes/light#nursery), Stone (https://brandsweets.com/palettes/neutral#stone), Macaron (https://brandsweets.com/palettes/light#macaron), Sorbet (https://brandsweets.com/palettes/light#sorbet). — https://brandsweets.com/colors/powderblue
- **Royal Blue** #4169e1 [harmony, pool: split] — Royal Blue is a split-complement of #5e3402: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Headspace (https://brandsweets.com/colors/brands/headspace-com), Docker (https://brandsweets.com/colors/brands/docker-com), Console Light (https://brandsweets.com/palettes/technical#console-light). — https://brandsweets.com/colors/royalblue
- **Cream** #fffdd0 [role] — Cream is the surface #5e3402 wants: a warm off-white that shares its undertone, so #5e3402 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.67:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.97:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #af6204 (4.57:1); AA: background → #ababab (4.65:1); AAA: text → #e17e05 (7.19:1); AAA: background → #d4d4d4 (7.2:1)

## Brands using this color

- **Domino's** — secondary #603913 (Δ 1.66) — https://brandsweets.com/colors/brands/dominos-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/5e3402-c4b79c-62c4cb-2d2d1f-f1eae9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#5e3402" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.