# #5e2003

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#5e2003`
- RGB: rgb(94, 32, 3)
- HSL: hsl(19, 94%, 19%)
- OKLCH: oklch(0.335 0.098 41.7)
- Relative luminance: 0.0342
- Nearest named color: Evil Cigar (#522000, Δ 2.727) — https://brandsweets.com/colors/evil-cigar
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/5e2003

## Tints & shades

- Tints (toward white): #862d04, #ad3a05, #d54807, #f8570d, #f97234, #fa8a57, #fba67e, #fcc1a6, #fdddce, #fff8f5
- Shades (toward black): #591e03, #4f1b02, #4a1902, #401602, #3b1402, #311102, #2d0f01, #230c01, #1e0a01, #140701

## Harmonies

- Complementary: #03415e
- Analogous: #5e0314, #5e4d03
- Triadic: #035e20, #20035e
- Split-complementary: #035e4d, #03145e
- Tetradic: #145e03, #03415e, #4d035e

## Colors that go with #5e2003

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #5e2003's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: M&M's (https://brandsweets.com/colors/brands/mms-com), Burger King (https://brandsweets.com/colors/brands/bk-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [harmony, pool: split] — Denim is a split-complement of #5e2003: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Heinz (https://brandsweets.com/colors/brands/heinz-com), Box (https://brandsweets.com/colors/brands/box-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), YouTube (https://brandsweets.com/colors/brands/youtube-com). — https://brandsweets.com/colors/denim
- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #5e2003 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron), Mid-Century (https://brandsweets.com/palettes/warm#mid-century). — https://brandsweets.com/colors/teal
- **Blue** #0000ff [pool] — 5 real palettes, including Tim Hortons's brand system and Dunkin''s brand system put Blue beside #5e2003, as the accent. Seen in: Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Headspace (https://brandsweets.com/colors/brands/headspace-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #5e2003: 8 real palettes, including Chipotle's brand system and Bakery, as the accent. Seen in: Chipotle (https://brandsweets.com/colors/brands/chipotle-com), Bakery (https://brandsweets.com/palettes/warm#bakery), Bramble (https://brandsweets.com/palettes/muted#bramble), Notion (https://brandsweets.com/colors/brands/notion). — https://brandsweets.com/colors/copper
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #5e2003 in 5 real palettes, including Olive Grove and Cider, as the lead colour. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Cider (https://brandsweets.com/palettes/warm#cider), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/darkolivegreen
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #5e2003 in 4 real palettes, including Candlelight and Mid-Century, as the supporting colour. Seen in: Candlelight (https://brandsweets.com/palettes/warm#candlelight), Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Harvest (https://brandsweets.com/palettes/warm#harvest), Chevrolet (https://brandsweets.com/colors/brands/chevrolet-com). — https://brandsweets.com/colors/goldenrod
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #5e2003: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Squarespace (https://brandsweets.com/colors/brands/squarespace-com). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.47:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.68:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d04606 (4.56:1); AA: background → #9c9c9c (4.54:1); AAA: text → #f86c2a (7.17:1); AAA: background → #c2c2c2 (7:1)

## Brands using this color

- **M&M's** — accent #5a1f06 (Δ 0.989) — https://brandsweets.com/colors/brands/mms-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/5e2003-c4ad9c-62cbb9-2d2a1f-f1e9eb?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#5e2003" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.