# #5d4c67

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#5d4c67`
- RGB: rgb(93, 76, 103)
- HSL: hsl(278, 15%, 35%)
- OKLCH: oklch(0.444 0.048 312.8)
- Relative luminance: 0.0848
- Nearest named color: Freefall (#565266, Δ 2.092) — https://brandsweets.com/colors/freefall
- Moods: cool, muted
- Page: https://brandsweets.com/colors/5d4c67

## Tints & shades

- Tints (toward white): #6d5978, #7f688d, #8e789b, #9d8aa8, #ae9eb7, #bdb0c4, #ccc1d1, #dad3de, #ebe8ee, #faf9fb
- Shades (toward black): #55455e, #4d3f55, #45384c, #3d3243, #352b3b, #2a232f, #221c26, #1b161d, #130f15, #0b090c

## Harmonies

- Complementary: #56674c
- Analogous: #4f4c67, #674c63
- Triadic: #675d4c, #4c675d
- Split-complementary: #63674c, #4c674f
- Tetradic: #674f4c, #56674c, #4c6367

## Colors that go with #5d4c67

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #5d4c67: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Gusto (https://brandsweets.com/colors/brands/gusto-com), Clinic (https://brandsweets.com/palettes/clean#clinic). — https://brandsweets.com/colors/teal
- **Copper** #b87333 [pool] — Designers have shipped Copper with #5d4c67: 4 real palettes, including Dusk and Desert Road, as the accent. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Bramble (https://brandsweets.com/palettes/muted#bramble), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #5d4c67: 7 real palettes, including HP's brand system and Hinge's brand system, as the accent. Seen in: HP (https://brandsweets.com/colors/brands/hp-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/denim
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #5d4c67 in 4 real palettes, including Open House and Fireside, as the accent. Seen in: Open House (https://brandsweets.com/palettes/clean#open-house), Fireside (https://brandsweets.com/palettes/dark#fireside), Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Disney (https://brandsweets.com/colors/brands/disney-com). — https://brandsweets.com/colors/goldenrod
- **Medium Sea Green** #3cb371 [pool] — Medium Sea Green is paired with #5d4c67 in 5 real palettes, including Console Light and Undergrowth, as the accent. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern). — https://brandsweets.com/colors/mediumseagreen
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Lufthansa's brand system and First Snow put Midnight Blue beside #5d4c67, as the lead colour. Seen in: Lufthansa (https://brandsweets.com/colors/brands/lufthansa-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Microsoft (https://brandsweets.com/colors/brands/microsoft-com), FIFA (https://brandsweets.com/colors/brands/fifa-com). — https://brandsweets.com/colors/midnightblue
- **Orange** #ffa500 [pool] — 4 real palettes, including Mint Modern and Graphite put Orange beside #5d4c67, as the accent. Seen in: Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Graphite (https://brandsweets.com/palettes/technical#graphite), Amazon (https://brandsweets.com/colors/brands/amazon-com), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/orange
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #5d4c67: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 7.79:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.7:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #856c93 (4.56:1); AA: background → #c7c7c7 (4.61:1); AAA: text → #a290ad (7.13:1); AAA: background → #f5f5f5 (7.15:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/5d4c67-ba9cc4-bbcb62-2d1f2c-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#5d4c67" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.