# #5c3d4d

A color — warm, muted, dark, editorial, elegant, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#5c3d4d`
- RGB: rgb(92, 61, 77)
- HSL: hsl(329, 20%, 30%)
- OKLCH: oklch(0.401 0.05 347.3)
- Relative luminance: 0.0615
- Nearest named color: Eggplant (#614051, Δ 1.414) — https://brandsweets.com/colors/eggplant
- Moods: warm, muted, dark, editorial, elegant, luxury, bold
- Page: https://brandsweets.com/colors/5c3d4d

## Tints & shades

- Tints (toward white): #714b5f, #875a71, #996680, #a77b92, #b691a4, #c4a6b6, #d2bcc7, #deced6, #ede3e8, #fbf9fa
- Shades (toward black): #533745, #4d3340, #432d38, #3d2933, #34232c, #2b1d24, #25181f, #1c1217, #150e12, #0c080a

## Harmonies

- Complementary: #3d5c4c
- Analogous: #5b3d5c, #5c3d3e
- Triadic: #4d5c3d, #3d4d5c
- Split-complementary: #3e5c3d, #3d5c5b
- Tetradic: #5c5b3d, #3d5c4c, #3d3e5c

## Colors that go with #5c3d4d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #5c3d4d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Saffron (https://brandsweets.com/palettes/warm#saffron), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Gusto (https://brandsweets.com/colors/brands/gusto-com). — https://brandsweets.com/colors/teal
- **Blue** #0000ff [pool] — 6 real palettes, including Dunkin''s brand system and Jeep's brand system put Blue beside #5c3d4d, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Jeep (https://brandsweets.com/colors/brands/jeep-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #5c3d4d: 6 real palettes, including Bramble and Notion's brand system, as the supporting colour. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Notion (https://brandsweets.com/colors/brands/notion), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #5c3d4d in 8 real palettes, including Dunkin''s brand system and Codecademy's brand system, as the accent. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Burger King (https://brandsweets.com/colors/brands/bk-com), M&M's (https://brandsweets.com/colors/brands/mms-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #5c3d4d: 5 real palettes, including Hinge's brand system and HP's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), HP (https://brandsweets.com/colors/brands/hp-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/denim
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #5c3d4d in 5 real palettes, including Darkroom and Bookshop, as the accent. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), Bookshop (https://brandsweets.com/palettes/editorial#bookshop), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/hunter-green
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Microsoft's brand system and Tide Pool put Midnight Blue beside #5c3d4d, as the accent. Seen in: Microsoft (https://brandsweets.com/colors/brands/microsoft-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Volkswagen (https://brandsweets.com/colors/brands/vw-com), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue
- **Cream** #fffdd0 [role] — Cream is the surface #5c3d4d wants: a warm off-white that shares its undertone, so #5c3d4d reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.42:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.23:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #996680 (4.57:1); AA: background → #b5b5b5 (4.59:1); AAA: text → #b18b9f (7.06:1); AAA: background → #dedede (7:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/5c3d4d-c49cac-62cb62-2d1f21-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#5c3d4d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
