# #5b1cd9

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#5b1cd9`
- RGB: rgb(91, 28, 217)
- HSL: hsl(260, 77%, 48%)
- OKLCH: oklch(0.463 0.25 286.5)
- Relative luminance: 0.0806
- Nearest named color: Blurple (#5539cc, Δ 4.025) — https://brandsweets.com/colors/blurple
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/5b1cd9

## Tints & shades

- Tints (toward white): #682be3, #7841e6, #8858e9, #986fec, #a885ef, #b99cf2, #c9b2f5, #d9c9f8, #e9dffb, #f9f6fe
- Shades (toward black): #531ac7, #4a17b0, #42159e, #391287, #310f75, #2a0d63, #200a4d, #19083b, #0f0524, #080212

## Harmonies

- Complementary: #9ad91c
- Analogous: #1c3cd9, #b91cd9
- Triadic: #d95b1c, #1cd95b
- Split-complementary: #d9b91c, #3cd91c
- Tetradic: #d91c3c, #9ad91c, #1cd9b9

## Colors that go with #5b1cd9

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #5b1cd9: softer than #000 and cool enough to feel like part of the same palette. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), UEFA (https://brandsweets.com/colors/brands/uefa-com), HP (https://brandsweets.com/colors/brands/hp-com), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #5b1cd9's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Yahoo (https://brandsweets.com/colors/brands/yahoo-com), EA (https://brandsweets.com/colors/brands/ea-com), Behance (https://brandsweets.com/colors/brands/behance-net), Signal (https://brandsweets.com/colors/brands/signal-org). — https://brandsweets.com/colors/royalblue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #5b1cd9: 4 real palettes, including Zillow's brand system and Unilever's brand system, as the supporting colour. Seen in: Zillow (https://brandsweets.com/colors/brands/zillow-com), Unilever (https://brandsweets.com/colors/brands/unilever-com), Oreo (https://brandsweets.com/colors/brands/oreo-com), Warbyparker (https://brandsweets.com/colors/brands/warbyparker-com). — https://brandsweets.com/colors/cobalt
- **Denim** #1560bd [pool] — Designers have shipped Denim with #5b1cd9: 5 real palettes, including Unilever's brand system and Pixar's brand system, as the accent. Seen in: Unilever (https://brandsweets.com/colors/brands/unilever-com), Pixar (https://brandsweets.com/colors/brands/pixar-com), Dairy Queen (https://brandsweets.com/colors/brands/dairyqueen-com), Linkedin (https://brandsweets.com/colors/brands/linkedin-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 7 real palettes, including Kraken's brand system and Purina Pro Plan's brand system put Midnight Blue beside #5b1cd9, as the lead colour. Seen in: Kraken (https://brandsweets.com/colors/brands/kraken-com), Purina Pro Plan (https://brandsweets.com/colors/brands/chewy-com), MLB (https://brandsweets.com/colors/brands/mlb-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono). — https://brandsweets.com/colors/midnightblue
- **Red** #ff0000 [pool] — Red is paired with #5b1cd9 in 4 real palettes, including Twitch's brand system and 3M's brand system, as the accent. Seen in: Twitch (https://brandsweets.com/colors/brands/twitch-tv), 3M (https://brandsweets.com/colors/brands/3m-com), native Cybersecurity (https://brandsweets.com/colors/brands/crowdstrike-com), ElevenLabs (https://brandsweets.com/colors/brands/elevenlabs-io). — https://brandsweets.com/colors/red
- **Tomato** #ff6347 [pool] — 5 real palettes, including GitLab's brand system and Etsy's brand system put Tomato beside #5b1cd9, as the lead colour. Seen in: GitLab (https://brandsweets.com/colors/brands/gitlab), Etsy (https://brandsweets.com/colors/brands/etsy-com), Grafana Labs (https://brandsweets.com/colors/brands/grafana-com), Fivetran blue (https://brandsweets.com/colors/brands/fivetran-com). — https://brandsweets.com/colors/tomato
- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #5b1cd9 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.04:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.61:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8858e9 (4.62:1); AA: background → #c2c2c2 (4.51:1); AAA: text → #a885ef (7.27:1); AAA: background → #f0f0f0 (7.05:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/5b1cd9-ae9cc4-dfc94e-2a1f2d-e9ebf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#5b1cd9" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
