# #5a7ad3

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#5a7ad3`
- RGB: rgb(90, 122, 211)
- HSL: hsl(224, 58%, 59%)
- OKLCH: oklch(0.598 0.141 267.2)
- Relative luminance: 0.208
- Nearest named color: Blue Jay (#5588dd, Δ 3.72) — https://brandsweets.com/colors/blue-jay
- Moods: cool, modern
- Page: https://brandsweets.com/colors/5a7ad3

## Tints & shades

- Tints (toward white): #6a87d7, #7a94dc, #8aa1e0, #9aaee4, #aabbe9, #b6c5ec, #c7d2f0, #d7dff4, #e7ecf9, #f7f9fd
- Shades (toward black): #466ace, #3359c1, #2e50ad, #284595, #223c81, #1c3069, #162755, #101c3c, #0b1328, #040710

## Harmonies

- Complementary: #d3b35a
- Analogous: #5ab7d3, #765ad3
- Triadic: #d35a7a, #7ad35a
- Split-complementary: #d3765a, #b7d35a
- Tetradic: #d35ab7, #d3b35a, #5ad376

## Colors that go with #5a7ad3

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #5a7ad3: softer than #000 and cool enough to feel like part of the same palette. Seen in: Disney (https://brandsweets.com/colors/brands/disney-com), Plaid (https://brandsweets.com/colors/brands/plaid-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #5a7ad3 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Subaru (https://brandsweets.com/colors/brands/subaru-com), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/seagreen
- **Copper** #b87333 [harmony, pool: complementary] — Copper sits directly opposite #5a7ad3 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Notion (https://brandsweets.com/colors/brands/notion). — https://brandsweets.com/colors/copper
- **Amber** #ffbf00 [pool] — Amber is paired with #5a7ad3 in 13 real palettes, including Google's brand system and Walmart's brand system, as the accent. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Walmart (https://brandsweets.com/colors/brands/walmart-com), Wired (https://brandsweets.com/colors/brands/wired-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 14 real palettes, including Qualcomm's brand system and Readymag's brand system put Blue beside #5a7ad3, as the accent. Seen in: Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), BBC (https://brandsweets.com/colors/brands/bbc-com), EA (https://brandsweets.com/colors/brands/ea-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #5a7ad3: 10 real palettes, including Hershey's's brand system and General Mills's brand system, as the supporting colour. Seen in: Hershey's (https://brandsweets.com/colors/brands/hersheys-com), General Mills (https://brandsweets.com/colors/brands/generalmills-com), Intel (https://brandsweets.com/colors/brands/intel-com), Carrefour (https://brandsweets.com/colors/brands/carrefour-com). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #5a7ad3 in 15 real palettes, including Marvel's brand system and Pizza Hut's brand system, as the accent. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), NASCAR (https://brandsweets.com/colors/brands/nascar-com), State Farm (https://brandsweets.com/colors/brands/statefarm-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #5a7ad3: 9 real palettes, including Astro's brand system and Patreon's brand system, as the supporting colour. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), Patreon (https://brandsweets.com/colors/brands/patreon-com), Telegram (https://brandsweets.com/colors/brands/telegram-org), Calm (https://brandsweets.com/colors/brands/calm-com). — https://brandsweets.com/colors/deepskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.07:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #4e70d0 (4.61:1); AA: background → #141414 (4.53:1); AAA: text → #2f52b1 (7.09:1)
- On black (#000000): 5.16:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #7a94dc (7.1:1)

## Brands using this color

- **Brilliant** — accent #5d74cc (Δ 1.733) — https://brandsweets.com/colors/brands/brilliant-org

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/5a7ad3-9ca2c4-df724e-221f2d-e9eff1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#5a7ad3" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.