# #581c78

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#581c78`
- RGB: rgb(88, 28, 120)
- HSL: hsl(279, 62%, 29%)
- OKLCH: oklch(0.368 0.151 310.8)
- Relative luminance: 0.0426
- Nearest named color: Intergalactic Settlement (#5b1e8b, Δ 3.253) — https://brandsweets.com/colors/intergalactic-settlement
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/581c78

## Tints & shades

- Tints (toward white): #6d2395, #822ab2, #9730cf, #a64dd5, #b46adc, #c183e2, #cfa0e9, #debdef, #ecdaf6, #fbf7fd
- Shades (toward black): #521a70, #491763, #43155b, #39124e, #331046, #2a0e3a, #240c32, #1b0925, #15071d, #0c0411

## Harmonies

- Complementary: #3c781c
- Analogous: #2a1c78, #781c6a
- Triadic: #78581c, #1c7858
- Split-complementary: #6a781c, #1c782a
- Tetradic: #782a1c, #3c781c, #1c6a78

## Colors that go with #581c78

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Crimson** #dc143c [pool] — Crimson is paired with #581c78 in 4 real palettes, including Lenovo's brand system and Wells Fargo's brand system, as the supporting colour. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/crimson
- **Tomato** #ff6347 [pool] — 4 real palettes, including FedEx's brand system and dbt Labs's brand system put Tomato beside #581c78, as the supporting colour. Seen in: FedEx (https://brandsweets.com/colors/brands/fedex-com), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), Harley-Davidson (https://brandsweets.com/colors/brands/harley-davidson-com). — https://brandsweets.com/colors/tomato
- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #581c78 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #581c78: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com). — https://brandsweets.com/colors/charcoal
- **Midnight Blue** #191970 [pool] — 3 real palettes, including Gillette's brand system and Visa's brand system put Midnight Blue beside #581c78, as the supporting colour. Seen in: Gillette (https://brandsweets.com/colors/brands/gillette-com), Visa (https://brandsweets.com/colors/brands/visa-com), Microsoft (https://brandsweets.com/colors/brands/microsoft-com). — https://brandsweets.com/colors/midnightblue
- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #581c78 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold). — https://brandsweets.com/colors/teal
- **Sea Green** #2e8b57 [harmony: split] — Sea Green is a split-complement of #581c78: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/seagreen
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #581c78: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 11.34:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.85:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a64dd5 (4.64:1); AA: background → #a6a6a6 (4.66:1); AAA: text → #bd7be0 (7.07:1); AAA: background → #cccccc (7.06:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/581c78-b99fc1-b9cb62-2d1f2c-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#581c78" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.