# #554e44

A color — warm, muted, dark, editorial, elegant, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#554e44`
- RGB: rgb(85, 78, 68)
- HSL: hsl(35, 11%, 30%)
- OKLCH: oklch(0.428 0.019 76.9)
- Relative luminance: 0.078
- Nearest named color: Armadillo (#484a46, Δ 2.652) — https://brandsweets.com/colors/armadillo
- Moods: warm, muted, dark, editorial, elegant, luxury, bold
- Page: https://brandsweets.com/colors/554e44

## Tints & shades

- Tints (toward white): #696054, #7d7264, #8e8271, #9d9385, #ada599, #bdb6ad, #cdc8c1, #dbd7d2, #ebe8e6, #fafaf9
- Shades (toward black): #4c463d, #474139, #3e3932, #39342d, #302c27, #282420, #221f1b, #191714, #141210, #0b0a09

## Harmonies

- Complementary: #444b55
- Analogous: #554544, #545544
- Triadic: #44554e, #4e4455
- Split-complementary: #445455, #454455
- Tetradic: #445545, #444b55, #554454

## Colors that go with #554e44

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 5 real palettes, including Jeep's brand system and Dunkin''s brand system put Blue beside #554e44, as the accent. Seen in: Jeep (https://brandsweets.com/colors/brands/jeep-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Rolex (https://brandsweets.com/colors/brands/rolex-com). — https://brandsweets.com/colors/blue
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Darkroom and BrandSweets's brand system put Champagne beside #554e44, as the surface under it. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Bramble (https://brandsweets.com/palettes/muted#bramble), Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #554e44: 6 real palettes, including Desert Road and Clay & Linen, as the lead colour. Seen in: Desert Road (https://brandsweets.com/palettes/warm#desert-road), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Bramble (https://brandsweets.com/palettes/muted#bramble), Notion (https://brandsweets.com/colors/brands/notion). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #554e44: 4 real palettes, including HP's brand system and Hinge's brand system, as the accent. Seen in: HP (https://brandsweets.com/colors/brands/hp-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/denim
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #554e44 in 4 real palettes, including Neon's brand system and Minecraft's brand system, as the lead colour. Seen in: Neon (https://brandsweets.com/colors/brands/neon-tech), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Docker (https://brandsweets.com/colors/brands/docker-com), Chime (https://brandsweets.com/colors/brands/chime-com). — https://brandsweets.com/colors/emerald-green
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #554e44 in 4 real palettes, including Neon's brand system and Tumblr's brand system, as the accent. Seen in: Neon (https://brandsweets.com/colors/brands/neon-tech), Tumblr (https://brandsweets.com/colors/brands/tumblr-com), HubSpot (https://brandsweets.com/colors/brands/hubspot-com), Audi (https://brandsweets.com/colors/brands/audi-com). — https://brandsweets.com/colors/orangered
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #554e44: 4 real palettes, including Nursery and Stone, as the supporting colour. Seen in: Nursery (https://brandsweets.com/palettes/light#nursery), Stone (https://brandsweets.com/palettes/neutral#stone), Macaron (https://brandsweets.com/palettes/light#macaron), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/powderblue
- **White Smoke** #f5f5f5 [role] — White Smoke is the near-white surface #554e44 was made for — maximum legibility with no colour cast to argue with. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.2:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.56:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #7f7566 (4.64:1); AA: background → #c2c2c2 (4.61:1); AAA: text → #a09688 (7.21:1); AAA: background → #ededed (7.01:1)

## Curated palettes containing it

- **Sepia Mono** (monochrome, warm, vintage, muted) — #5c4a3a, #9c8b78, #cdbfae, #f7f1e8, #2f251d — A single warm brown from espresso to oat — the sepia scale as a working palette, not a filter. — tool: https://brandsweets.com/palettes/new/5c4a3a-9c8b78-cdbfae-f7f1e8-2f251d — collection: https://brandsweets.com/palettes/monochrome

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/554e44-c4b89c-62c0cb-2d2d1f-f1eae9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#554e44" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
