# #554d3a

A color — warm, muted, dark, editorial, elegant, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#554d3a`
- RGB: rgb(85, 77, 58)
- HSL: hsl(42, 19%, 28%)
- OKLCH: oklch(0.423 0.032 87.9)
- Relative luminance: 0.0754
- Nearest named color: Broccoli Green (#4b5338, Δ 2.513) — https://brandsweets.com/colors/broccoli-green
- Moods: warm, muted, dark, editorial, elegant, luxury, bold
- Page: https://brandsweets.com/colors/554d3a

## Tints & shades

- Tints (toward white): #6a6048, #7f7357, #958665, #a49779, #b3a88f, #c1b8a4, #cfc9b9, #ded9ce, #eceae4, #fbfaf9
- Shades (toward black): #4f4736, #463f30, #403a2b, #373125, #312c21, #2a261d, #211e17, #1b1913, #12100c, #0c0b08

## Harmonies

- Complementary: #3a4255
- Analogous: #553f3a, #50553a
- Triadic: #3a554d, #4d3a55
- Split-complementary: #3a5055, #3f3a55
- Tetradic: #3a553f, #3a4255, #553a50

## Colors that go with #554d3a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #554d3a — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Gusto (https://brandsweets.com/colors/brands/gusto-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Steel Blue** #4682b4 [harmony, pool: complementary] — Steel Blue sits directly opposite #554d3a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Auth0 (https://brandsweets.com/colors/brands/auth0-com), Capital One (https://brandsweets.com/colors/brands/capitalone-com). — https://brandsweets.com/colors/steelblue
- **Blue** #0000ff [pool] — 5 real palettes, including Jeep's brand system and Dunkin''s brand system put Blue beside #554d3a, as the accent. Seen in: Jeep (https://brandsweets.com/colors/brands/jeep-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Rolex (https://brandsweets.com/colors/brands/rolex-com). — https://brandsweets.com/colors/blue
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Darkroom and BrandSweets's brand system put Champagne beside #554d3a, as the surface under it. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Bramble (https://brandsweets.com/palettes/muted#bramble), Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #554d3a: 5 real palettes, including Desert Road and Clay & Linen, as the lead colour. Seen in: Desert Road (https://brandsweets.com/palettes/warm#desert-road), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Notion (https://brandsweets.com/colors/brands/notion), Bramble (https://brandsweets.com/palettes/muted#bramble). — https://brandsweets.com/colors/copper
- **Denim** #1560bd [pool] — Designers have shipped Denim with #554d3a: 4 real palettes, including HP's brand system and Hinge's brand system, as the accent. Seen in: HP (https://brandsweets.com/colors/brands/hp-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/denim
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #554d3a in 4 real palettes, including Neon's brand system and Chime's brand system, as the lead colour. Seen in: Neon (https://brandsweets.com/colors/brands/neon-tech), Chime (https://brandsweets.com/colors/brands/chime-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Docker (https://brandsweets.com/colors/brands/docker-com). — https://brandsweets.com/colors/emerald-green
- **Cream** #fffdd0 [role] — Cream is the surface #554d3a wants: a warm off-white that shares its undertone, so #554d3a reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.37:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.51:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #827659 (4.68:1); AA: background → #bfbfbf (4.55:1); AAA: text → #a29576 (7.1:1); AAA: background → #ebebeb (7.02:1)

## Curated palettes containing it

- **Sepia Mono** (monochrome, warm, vintage, muted) — #5c4a3a, #9c8b78, #cdbfae, #f7f1e8, #2f251d — A single warm brown from espresso to oat — the sepia scale as a working palette, not a filter. — tool: https://brandsweets.com/palettes/new/5c4a3a-9c8b78-cdbfae-f7f1e8-2f251d — collection: https://brandsweets.com/palettes/monochrome

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/554d3a-c4bc9c-62b4cb-2b2d1f-f1ebe9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#554d3a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.