# #544766

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#544766`
- RGB: rgb(84, 71, 102)
- HSL: hsl(265, 18%, 34%)
- OKLCH: oklch(0.424 0.053 303.4)
- Relative luminance: 0.0735
- Nearest named color: Haunted Candelabra (#57446a, Δ 1.328) — https://brandsweets.com/colors/haunted-candelabra
- Moods: cool, muted
- Page: https://brandsweets.com/colors/544766

## Tints & shades

- Tints (toward white): #635478, #74628d, #84729d, #9687ab, #a699b8, #b5abc4, #c8c0d3, #d8d2e0, #eae7ee, #faf9fb
- Shades (toward black): #4d415d, #453b54, #3e344b, #362e42, #2f2839, #282130, #201b27, #19151e, #110f15, #0a080c

## Harmonies

- Complementary: #596647
- Analogous: #474a66, #644766
- Triadic: #665447, #476654
- Split-complementary: #666447, #4a6647
- Tetradic: #66474a, #596647, #476664

## Colors that go with #544766

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #544766 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Gusto (https://brandsweets.com/colors/brands/gusto-com), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold). — https://brandsweets.com/colors/teal
- **Blue** #0000ff [pool] — 5 real palettes, including Alaska Airlines's brand system and Jeep's brand system put Blue beside #544766, as the accent. Seen in: Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Jeep (https://brandsweets.com/colors/brands/jeep-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), CVS (https://brandsweets.com/colors/brands/cvs-com). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #544766: 4 real palettes, including Dusk and Desert Road, as the accent. Seen in: Dusk (https://brandsweets.com/palettes/cool#dusk), Desert Road (https://brandsweets.com/palettes/warm#desert-road), Bramble (https://brandsweets.com/palettes/muted#bramble), Notion (https://brandsweets.com/colors/brands/notion). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #544766 in 7 real palettes, including Codecademy's brand system and Wells Fargo's brand system, as the accent. Seen in: Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #544766: 8 real palettes, including HP's brand system and Hinge's brand system, as the accent. Seen in: HP (https://brandsweets.com/colors/brands/hp-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/denim
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #544766 in 4 real palettes, including Fireside and Disney's brand system, as the accent. Seen in: Fireside (https://brandsweets.com/palettes/dark#fireside), Disney (https://brandsweets.com/colors/brands/disney-com), Open House (https://brandsweets.com/palettes/clean#open-house), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold). — https://brandsweets.com/colors/goldenrod
- **Medium Sea Green** #3cb371 [pool] — Medium Sea Green is paired with #544766 in 4 real palettes, including Console Light and Mint Modern, as the accent. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust). — https://brandsweets.com/colors/mediumseagreen
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #544766: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.5:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.47:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #816f9b (4.68:1); AA: background → #bdbdbd (4.53:1); AAA: text → #9e90b2 (7.09:1); AAA: background → #ebebeb (7.13:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/544766-b19cc4-dfd54e-2b1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#544766" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.