# #534a13

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#534a13`
- RGB: rgb(83, 74, 19)
- HSL: hsl(52, 63%, 20%)
- OKLCH: oklch(0.407 0.074 99.8)
- Relative luminance: 0.0678
- Nearest named color: Alligator Gladiator (#444411, Δ 3.36) — https://brandsweets.com/colors/alligator-gladiator
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/534a13

## Tints & shades

- Tints (toward white): #74681a, #968622, #b3a029, #d1bc33, #d8c755, #e0d276, #e7dd97, #eee6b4, #f6f1d5, #fdfcf7
- Shades (toward black): #4b4311, #473f10, #3e380e, #3a340d, #322d0b, #2a2509, #252208, #1d1a07, #191606, #110f04

## Harmonies

- Complementary: #131b53
- Analogous: #532a13, #3c5313
- Triadic: #13534b, #4b1353
- Split-complementary: #133c53, #2a1353
- Tetradic: #13532a, #131b53, #53133c

## Colors that go with #534a13

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 6 real palettes, including Rolex's brand system and Dunkin''s brand system put Blue beside #534a13, as the accent. Seen in: Rolex (https://brandsweets.com/colors/brands/rolex-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Jeep (https://brandsweets.com/colors/brands/jeep-com). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #534a13: 4 real palettes, including Desert Road and Notion's brand system, as the lead colour. Seen in: Desert Road (https://brandsweets.com/palettes/warm#desert-road), Notion (https://brandsweets.com/colors/brands/notion), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Bakery (https://brandsweets.com/palettes/warm#bakery). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #534a13 in 5 real palettes, including MAC Cosmetics's brand system and Dunkin''s brand system, as the supporting colour. Seen in: MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Burger King (https://brandsweets.com/colors/brands/bk-com). — https://brandsweets.com/colors/crimson
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #534a13 in 5 real palettes, including Neon's brand system and CircleCI's brand system, as the lead colour. Seen in: Neon (https://brandsweets.com/colors/brands/neon-tech), CircleCI (https://brandsweets.com/colors/brands/circleci-com), Chime (https://brandsweets.com/colors/brands/chime-com), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com). — https://brandsweets.com/colors/emerald-green
- **Sage Green** #9caf88 [pool] — Designers have shipped Sage Green with #534a13: 9 real palettes, including Stone and Pine & Birch, as the supporting colour. Seen in: Stone (https://brandsweets.com/palettes/neutral#stone), Pine & Birch (https://brandsweets.com/palettes/clean#pine-and-birch), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Darkroom (https://brandsweets.com/palettes/muted#darkroom). — https://brandsweets.com/colors/sage-green
- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #534a13 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Saffron (https://brandsweets.com/palettes/warm#saffron), Gusto (https://brandsweets.com/colors/brands/gusto-com). — https://brandsweets.com/colors/teal
- **Slate Blue** #6a5acd [harmony: complementary] — Slate Blue sits directly opposite #534a13 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/slateblue
- **Cream** #fffdd0 [role] — Cream is the surface #534a13 wants: a warm off-white that shares its undertone, so #534a13 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 8.91:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.36:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #85771e (4.65:1); AA: background → #bababa (4.59:1); AAA: text → #aa9927 (7.29:1); AAA: background → #e6e6e6 (7.14:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/534a13-c4c39c-4ea7df-292d1f-f1ece9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#534a13" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.