# #5280da

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#5280da`
- RGB: rgb(82, 128, 218)
- HSL: hsl(220, 65%, 59%)
- OKLCH: oklch(0.61 0.146 262.5)
- Relative luminance: 0.2229
- Nearest named color: Blue Jay (#5588dd, Δ 2.199) — https://brandsweets.com/colors/blue-jay
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/5280da

## Tints & shades

- Tints (toward white): #638cde, #7499e2, #85a5e5, #96b1e9, #a7beec, #b3c7ef, #c4d4f3, #d5e0f6, #e6ecfa, #f7f9fd
- Shades (toward black): #3d70d6, #2b60ca, #2656b5, #214a9c, #1d4087, #17346d, #132a58, #0d1e3f, #09142a, #040811

## Harmonies

- Complementary: #daad52
- Analogous: #52c4da, #6952da
- Triadic: #da5280, #80da52
- Split-complementary: #da6952, #c4da52
- Tetradic: #da52c4, #daad52, #52da69

## Colors that go with #5280da

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #5280da: softer than #000 and cool enough to feel like part of the same palette. Seen in: Disney (https://brandsweets.com/colors/brands/disney-com), Plaid (https://brandsweets.com/colors/brands/plaid-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Auth0 (https://brandsweets.com/colors/brands/auth0-com). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [harmony, pool: complementary] — Copper sits directly opposite #5280da on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Notion (https://brandsweets.com/colors/brands/notion). — https://brandsweets.com/colors/copper
- **Amber** #ffbf00 [pool] — Amber is paired with #5280da in 13 real palettes, including Google's brand system and Walmart's brand system, as the accent. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Walmart (https://brandsweets.com/colors/brands/walmart-com), Wired (https://brandsweets.com/colors/brands/wired-com), Heatwave (https://brandsweets.com/palettes/warm#heatwave). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 14 real palettes, including Qualcomm's brand system and Readymag's brand system put Blue beside #5280da, as the accent. Seen in: Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Unity (https://brandsweets.com/colors/brands/unity-com), Cargo (https://brandsweets.com/colors/brands/cargo-site). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #5280da: 11 real palettes, including Hershey's's brand system and Carrefour's brand system, as the supporting colour. Seen in: Hershey's (https://brandsweets.com/colors/brands/hersheys-com), Carrefour (https://brandsweets.com/colors/brands/carrefour-com), General Mills (https://brandsweets.com/colors/brands/generalmills-com), Intel (https://brandsweets.com/colors/brands/intel-com). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #5280da in 14 real palettes, including NASCAR's brand system and Marvel's brand system, as the supporting colour. Seen in: NASCAR (https://brandsweets.com/colors/brands/nascar-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), State Farm (https://brandsweets.com/colors/brands/statefarm-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #5280da: 10 real palettes, including Patreon's brand system and Telegram's brand system, as the supporting colour. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Telegram (https://brandsweets.com/colors/brands/telegram-org), Astro (https://brandsweets.com/colors/brands/astro-build), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #5280da: 19 real palettes, including Motorola's brand system and Xbox's brand system, as the accent. Seen in: Motorola (https://brandsweets.com/colors/brands/motorola-com), Xbox (https://brandsweets.com/colors/brands/xbox-com), Coursera (https://brandsweets.com/colors/brands/coursera-org), American Express (https://brandsweets.com/colors/brands/americanexpress-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.85:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #4273d7 (4.5:1); AA: background → #1a1a1a (4.52:1); AAA: text → #2554b1 (7.04:1)
- On black (#000000): 5.46:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #7096e1 (7.14:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/5280da-9ca5c4-df694e-211f2d-e9f0f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#5280da" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.