# #52676b

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#52676b`
- RGB: rgb(82, 103, 107)
- HSL: hsl(190, 13%, 37%)
- OKLCH: oklch(0.498 0.026 210.5)
- Relative luminance: 0.1256
- Nearest named color: Dark Forest (#556962, Δ 1.776) — https://brandsweets.com/colors/dark-forest
- Moods: cool, muted
- Page: https://brandsweets.com/colors/52676b

## Tints & shades

- Tints (toward white): #5f777c, #6d888d, #7d969b, #8fa4a8, #a3b4b8, #b4c2c5, #c5d0d3, #d7dee0, #e8eced, #f9fafb
- Shades (toward black): #4b5e62, #435356, #3c4b4e, #354345, #2f3a3d, #262f31, #1f2728, #181e20, #101314, #090b0c

## Harmonies

- Complementary: #6b5652
- Analogous: #526b62, #525a6b
- Triadic: #6b5267, #676b52
- Split-complementary: #6b525a, #6b6252
- Tetradic: #62526b, #6b5652, #5a6b52

## Colors that go with #52676b

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black that reads cleanly against #52676b without the hard edge of pure #000. Seen in: Gusto (https://brandsweets.com/colors/brands/gusto-com), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Campus (https://brandsweets.com/palettes/friendly#campus), Pampers (https://brandsweets.com/colors/brands/pampers-com). — https://brandsweets.com/colors/charcoal
- **Champagne** #f7e7ce [pool] — 5 real palettes, including Darkroom and BrandSweets's brand system put Champagne beside #52676b, as the surface under it. Seen in: Darkroom (https://brandsweets.com/palettes/muted#darkroom), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #52676b: 5 real palettes, including Desert Road and Clay & Linen, as the lead colour. Seen in: Desert Road (https://brandsweets.com/palettes/warm#desert-road), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #52676b in 8 real palettes, including Gemstone and Retro Pop, as the accent. Seen in: Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Redfin (https://brandsweets.com/colors/brands/redfin-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #52676b: 10 real palettes, including HP's brand system and Campus, as the accent. Seen in: HP (https://brandsweets.com/colors/brands/hp-com), Campus (https://brandsweets.com/palettes/friendly#campus), The New York Times (https://brandsweets.com/colors/brands/nytimes-com), Dutch Bros (https://brandsweets.com/colors/brands/dutchbros-com). — https://brandsweets.com/colors/denim
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #52676b: 5 real palettes, including Newsprint and Fireside, as the lead colour. Seen in: Newsprint (https://brandsweets.com/palettes/editorial#newsprint), Fireside (https://brandsweets.com/palettes/dark#fireside), Wendy's (https://brandsweets.com/colors/brands/wendys-com), AT&T (https://brandsweets.com/colors/brands/att-com). — https://brandsweets.com/colors/firebrick
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #52676b in 5 real palettes, including Mid-Century and Fireside, as the accent. Seen in: Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Fireside (https://brandsweets.com/palettes/dark#fireside), Open House (https://brandsweets.com/palettes/clean#open-house), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold). — https://brandsweets.com/colors/goldenrod
- **Medium Sea Green** #3cb371 [pool] — Medium Sea Green is paired with #52676b in 5 real palettes, including Undergrowth and Indigo SaaS, as the lead colour. Seen in: Undergrowth (https://brandsweets.com/palettes/dark#undergrowth), Indigo SaaS (https://brandsweets.com/palettes/modern#indigo-saas), Console Light (https://brandsweets.com/palettes/technical#console-light), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust). — https://brandsweets.com/colors/mediumseagreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.98:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #495b5f (7.13:1)
- On black (#000000): 3.51:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #627a7f (4.61:1); AA: background → #e0e0e0 (4.53:1); AAA: text → #839ba0 (7.16:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/52676b-a2b6be-df4e7c-1f252d-e9f1ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#52676b" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
