# #523d24

A color — warm, dark, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#523d24`
- RGB: rgb(82, 61, 36)
- HSL: hsl(33, 39%, 23%)
- OKLCH: oklch(0.377 0.048 70.3)
- Relative luminance: 0.0526
- Nearest named color: Avocado Stone (#4e3e1f, Δ 1.156) — https://brandsweets.com/colors/avocado-stone
- Moods: warm, dark, luxury, bold
- Page: https://brandsweets.com/colors/523d24

## Tints & shades

- Tints (toward white): #6e5230, #87653b, #a37a48, #b68c58, #c29f75, #cdb18e, #dac4aa, #e5d5c3, #f1e9df, #fcfaf8
- Shades (toward black): #4a3821, #43321e, #3c2d1a, #352817, #322516, #2b2013, #231a10, #1c150c, #151009, #0e0b06

## Harmonies

- Complementary: #243852
- Analogous: #522624, #4f5224
- Triadic: #24523d, #3d2452
- Split-complementary: #244f52, #262452
- Tetradic: #245226, #243852, #52244f

## Colors that go with #523d24

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: split] — Teal is a split-complement of #523d24: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Saffron (https://brandsweets.com/palettes/warm#saffron), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/teal
- **Steel Blue** #4682b4 [harmony, pool: complementary] — Steel Blue sits directly opposite #523d24 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), Auth0 (https://brandsweets.com/colors/brands/auth0-com). — https://brandsweets.com/colors/steelblue
- **Blue** #0000ff [pool] — 7 real palettes, including Dunkin''s brand system and Minecraft's brand system put Blue beside #523d24, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Jeep (https://brandsweets.com/colors/brands/jeep-com), Headspace (https://brandsweets.com/colors/brands/headspace-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 4 real palettes, including Nursery and Garden Wedding put Blush Pink beside #523d24, as the lead colour. Seen in: Nursery (https://brandsweets.com/palettes/light#nursery), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Blush (https://brandsweets.com/palettes/light#blush), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/blush-pink
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Bramble and Darkroom put Champagne beside #523d24, as the text colour against it. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #523d24: 9 real palettes, including Notion's brand system and Bakery. Seen in: Notion (https://brandsweets.com/colors/brands/notion), Bakery (https://brandsweets.com/palettes/warm#bakery), Bramble (https://brandsweets.com/palettes/muted#bramble), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #523d24 in 9 real palettes, including Dunkin''s brand system and Burger King's brand system, as the accent. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Burger King (https://brandsweets.com/colors/brands/bk-com), M&M's (https://brandsweets.com/colors/brands/mms-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/crimson
- **Cream** #fffdd0 [role] — Cream is the surface #523d24 wants: a warm off-white that shares its undertone, so #523d24 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.24:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.05:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #956f41 (4.63:1); AA: background → #adadad (4.56:1); AAA: text → #b78e5c (7.04:1); AAA: background → #d6d6d6 (7.04:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/523d24-c4b79c-62c4cb-2d2d1f-f1eae9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#523d24" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.