# #51396f

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#51396f`
- RGB: rgb(81, 57, 111)
- HSL: hsl(267, 32%, 33%)
- OKLCH: oklch(0.397 0.092 303)
- Relative luminance: 0.0582
- Nearest named color: Imperial Purple (#5b3167, Δ 2.8) — https://brandsweets.com/colors/imperial-purple
- Moods: cool, muted
- Page: https://brandsweets.com/colors/51396f

## Tints & shades

- Tints (toward white): #634587, #72509b, #8361ae, #9375b8, #a68dc4, #b5a1ce, #c8b8db, #d8cde5, #eae4f1, #faf8fc
- Shades (toward black): #4a3465, #432f5b, #3b2a51, #342447, #2f2140, #271c36, #20172c, #191122, #110c18, #0a070d

## Harmonies

- Complementary: #576f39
- Analogous: #393c6f, #6c396f
- Triadic: #6f5139, #396f51
- Split-complementary: #6f6c39, #3c6f39
- Tetradic: #6f393c, #576f39, #396f6c

## Colors that go with #51396f

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 5 real palettes, including Alaska Airlines's brand system and CVS's brand system put Blue beside #51396f, as the accent. Seen in: Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), CVS (https://brandsweets.com/colors/brands/cvs-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Tesco (https://brandsweets.com/colors/brands/tesco-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #51396f in 9 real palettes, including Wells Fargo's brand system and Marvel's brand system, as the lead colour. Seen in: Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #51396f: 8 real palettes, including Hinge's brand system and HP's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), HP (https://brandsweets.com/colors/brands/hp-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 9 real palettes, including Microsoft's brand system and First Snow put Midnight Blue beside #51396f, as the accent. Seen in: Microsoft (https://brandsweets.com/colors/brands/microsoft-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Plaid (https://brandsweets.com/colors/brands/plaid-com), Gillette (https://brandsweets.com/colors/brands/gillette-com). — https://brandsweets.com/colors/midnightblue
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #51396f in 4 real palettes, including Tumblr's brand system and NASA's brand system, as the accent. Seen in: Tumblr (https://brandsweets.com/colors/brands/tumblr-com), NASA (https://brandsweets.com/colors/brands/nasa-gov), Tide (https://brandsweets.com/colors/brands/tide-com), Audi (https://brandsweets.com/colors/brands/audi-com). — https://brandsweets.com/colors/orangered
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #51396f: 6 real palettes, including First Snow and Macaron, as the accent. Seen in: First Snow (https://brandsweets.com/palettes/cool#first-snow), Macaron (https://brandsweets.com/palettes/light#macaron), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Nursery (https://brandsweets.com/palettes/light#nursery). — https://brandsweets.com/colors/powderblue
- **White Smoke** #f5f5f5 [role] — White Smoke is the surface for #51396f: a clean near-white with no warm cast, so the cool hue stays clear instead of drifting muddy. — https://brandsweets.com/colors/whitesmoke
- **Dark Olive Green** #556b2f [harmony: complementary] — Dark Olive Green sits directly opposite #51396f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkolivegreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.7:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.16:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8968b1 (4.68:1); AA: background → #b3b3b3 (4.63:1); AAA: text → #a68dc4 (7.23:1); AAA: background → #dbdbdb (7.01:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/51396f-b39cc4-dfda4e-2c1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#51396f" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
