# #512484

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#512484`
- RGB: rgb(81, 36, 132)
- HSL: hsl(268, 57%, 33%)
- OKLCH: oklch(0.378 0.152 300.7)
- Relative luminance: 0.0468
- Nearest named color: Intergalactic Settlement (#5b1e8b, Δ 2.386) — https://brandsweets.com/colors/intergalactic-settlement
- Moods: cool, modern
- Page: https://brandsweets.com/colors/512484

## Tints & shades

- Tints (toward white): #622ca0, #7132b8, #8343cb, #925bd2, #a577da, #b58fe0, #c7abe8, #d7c3ef, #eadff6, #faf7fd
- Shades (toward black): #4a2178, #421e6c, #3b1a60, #341754, #2f154c, #271240, #200e34, #190b28, #11081c, #0a0410

## Harmonies

- Complementary: #578424
- Analogous: #242784, #812484
- Triadic: #845124, #248451
- Split-complementary: #848124, #278424
- Tetradic: #842427, #578424, #248481

## Colors that go with #512484

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #512484's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Discord (https://brandsweets.com/colors/brands/discord), Nokia (https://brandsweets.com/colors/brands/nokia-com), Nivea (https://brandsweets.com/colors/brands/nivea-com). — https://brandsweets.com/colors/royalblue
- **Crimson** #dc143c [pool] — Crimson is paired with #512484 in 6 real palettes, including Wells Fargo's brand system and Casper Sleep's brand system, as the lead colour. Seen in: Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/crimson
- **Midnight Blue** #191970 [pool] — 6 real palettes, including Gillette's brand system and Fintech Trust put Midnight Blue beside #512484, as the supporting colour. Seen in: Gillette (https://brandsweets.com/colors/brands/gillette-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Microsoft (https://brandsweets.com/colors/brands/microsoft-com), Visa (https://brandsweets.com/colors/brands/visa-com). — https://brandsweets.com/colors/midnightblue
- **Steel Blue** #4682b4 [pool] — Designers have shipped Steel Blue with #512484: 4 real palettes, including FedEx's brand system and Fintech Trust, as the accent. Seen in: FedEx (https://brandsweets.com/colors/brands/fedex-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Glacier (https://brandsweets.com/palettes/cool#glacier), Hershey's (https://brandsweets.com/colors/brands/hersheys-com). — https://brandsweets.com/colors/steelblue
- **Tomato** #ff6347 [pool] — 4 real palettes, including FedEx's brand system and dbt Labs's brand system put Tomato beside #512484, as the supporting colour. Seen in: FedEx (https://brandsweets.com/colors/brands/fedex-com), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), Harley-Davidson (https://brandsweets.com/colors/brands/harley-davidson-com). — https://brandsweets.com/colors/tomato
- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #512484 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #512484: softer than #000 and cool enough to feel like part of the same palette. Seen in: dbt Labs (https://brandsweets.com/colors/brands/getdbt-com), Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #512484: 3 real palettes, including Slack's brand system and Hinge's brand system, as the lead colour. Seen in: Slack (https://brandsweets.com/colors/brands/slack-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Warbyparker (https://brandsweets.com/colors/brands/warbyparker-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.85:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.94:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #925bd2 (4.65:1); AA: background → #a8a8a8 (4.56:1); AAA: text → #ad83dd (7.07:1); AAA: background → #d1d1d1 (7.11:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/512484-b39cc4-dfdc4e-2c1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#512484" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.