# #50871c

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#50871c`
- RGB: rgb(80, 135, 28)
- HSL: hsl(91, 66%, 32%)
- OKLCH: oklch(0.564 0.147 133.5)
- Relative luminance: 0.1912
- Nearest named color: Avocado (#568203, Δ 1.497) — https://brandsweets.com/colors/avocado
- Moods: vivid
- Page: https://brandsweets.com/colors/50871c

## Tints & shades

- Tints (toward white): #61a522, #70be27, #82d534, #92db4d, #a4e16b, #b6e788, #c6eca2, #d8f2c0, #e8f7d9, #fafdf7
- Shades (toward black): #487b19, #416e17, #3c6615, #345912, #2d4c10, #253f0d, #1e330a, #192a09, #111e06, #0a1103

## Harmonies

- Complementary: #531c87
- Analogous: #86871c, #1c871e
- Triadic: #1c5087, #871c50
- Split-complementary: #1e1c87, #871c86
- Tetradic: #1c8687, #531c87, #871e1c

## Colors that go with #50871c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #50871c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Zendesk (https://brandsweets.com/colors/brands/zendesk-com), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [harmony, pool: triadic] — Royal Blue completes a triad with #50871c — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Xbox (https://brandsweets.com/colors/brands/xbox-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), Coinbase (https://brandsweets.com/colors/brands/coinbase), Console Light (https://brandsweets.com/palettes/technical#console-light). — https://brandsweets.com/colors/royalblue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #50871c: 4 real palettes, including Wellness and Clay & Linen, as the supporting colour. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Riverbed (https://brandsweets.com/palettes/muted#riverbed), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [harmony, pool: triadic] — Crimson completes a triad with #50871c — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix), Coinbase (https://brandsweets.com/colors/brands/coinbase). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #50871c: 5 real palettes, including Xbox's brand system and Intel's brand system, as the supporting colour. Seen in: Xbox (https://brandsweets.com/colors/brands/xbox-com), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Taupe** #483c32 [pool] — Taupe is paired with #50871c in 11 real palettes, including Acer's brand system and Instacart's brand system, as that palette's text colour. Seen in: Acer (https://brandsweets.com/colors/brands/acer-com), Instacart (https://brandsweets.com/colors/brands/instacart-com), Subaru (https://brandsweets.com/colors/brands/subaru-com), Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/taupe
- **Dark Orchid** #9932cc [harmony: complementary] — Dark Orchid sits directly opposite #50871c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/darkorchid
- **Medium Violet Red** #c71585 [harmony, pool: split] — Medium Violet Red is a split-complement of #50871c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Bun (https://brandsweets.com/colors/brands/bun-sh). — https://brandsweets.com/colors/mediumvioletred

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.35:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #4d831b (4.59:1); AA: background → #0a0a0a (4.55:1); AAA: text → #396114 (7.26:1)
- On black (#000000): 4.82:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #64a923 (7.24:1)

## Brands using this color

- **Shake Shack** — accent #418613 (Δ 1.731) — https://brandsweets.com/colors/brands/shakeshack-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/50871c-acbea2-534edf-202d1f-f1f1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#50871c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
