# #507fed

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#507fed`
- RGB: rgb(80, 127, 237)
- HSL: hsl(222, 81%, 62%)
- OKLCH: oklch(0.619 0.173 264.5)
- Relative luminance: 0.23
- Nearest named color: Blue Öyster Cult (#5577ee, Δ 2.018) — https://brandsweets.com/colors/blue-oyster-cult
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/507fed

## Tints & shades

- Tints (toward white): #628cef, #7096f0, #82a4f2, #90aef3, #a3bbf5, #b5c9f7, #c3d3f9, #d5e1fb, #e3ebfc, #f6f8fe
- Shades (toward black): #346aea, #1856e7, #164ed0, #1343b4, #103998, #0d2f7d, #0a2461, #081c4a, #05112e, #020712

## Harmonies

- Complementary: #edbd50
- Analogous: #50cded, #6f50ed
- Triadic: #ed507f, #7fed50
- Split-complementary: #ed6f50, #cded50
- Tetradic: #ed50cd, #edbd50, #50ed6f

## Colors that go with #507fed

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #507fed: softer than #000 and cool enough to feel like part of the same palette. Seen in: Disney (https://brandsweets.com/colors/brands/disney-com), Docker (https://brandsweets.com/colors/brands/docker-com), Plaid (https://brandsweets.com/colors/brands/plaid-com), Blizzard (https://brandsweets.com/colors/brands/blizzard-com). — https://brandsweets.com/colors/charcoal
- **Red** #ff0000 [harmony, pool: triadic] — Red completes a triad with #507fed — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Databricks (https://brandsweets.com/colors/brands/databricks-com), Rotten Tomatoes (https://brandsweets.com/colors/brands/rottentomatoes-com), Vercel (https://brandsweets.com/colors/brands/vercel), Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com). — https://brandsweets.com/colors/red
- **Amber** #ffbf00 [pool] — Amber is paired with #507fed in 12 real palettes, including Google's brand system and Heatwave, as the accent. Seen in: Google (https://brandsweets.com/colors/brands/google-com), Heatwave (https://brandsweets.com/palettes/warm#heatwave), Walmart (https://brandsweets.com/colors/brands/walmart-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 13 real palettes, including Qualcomm's brand system and Readymag's brand system put Blue beside #507fed, as the accent. Seen in: Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Cargo (https://brandsweets.com/colors/brands/cargo-site), Samsung (https://brandsweets.com/colors/brands/samsung-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #507fed: 10 real palettes, including Carrefour's brand system and Behance's brand system, as the accent. Seen in: Carrefour (https://brandsweets.com/colors/brands/carrefour-com), Behance (https://brandsweets.com/colors/brands/behance-net), Nokia (https://brandsweets.com/colors/brands/nokia-com), Intel (https://brandsweets.com/colors/brands/intel-com). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #507fed in 11 real palettes, including Behance's brand system and Pizza Hut's brand system, as the accent. Seen in: Behance (https://brandsweets.com/colors/brands/behance-net), Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), NASCAR (https://brandsweets.com/colors/brands/nascar-com), Foot Locker (https://brandsweets.com/colors/brands/footlocker-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #507fed: 10 real palettes, including Patreon's brand system and Venmo's brand system, as the supporting colour. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Venmo (https://brandsweets.com/colors/brands/venmo-com), Telegram (https://brandsweets.com/colors/brands/telegram-org), Astro (https://brandsweets.com/colors/brands/astro-build). — https://brandsweets.com/colors/deepskyblue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #507fed: 18 real palettes, including Coursera's brand system and Venmo's brand system, as the accent. Seen in: Coursera (https://brandsweets.com/colors/brands/coursera-org), Venmo (https://brandsweets.com/colors/brands/venmo-com), Guinness (https://brandsweets.com/colors/brands/guinness-com), Fivetran blue (https://brandsweets.com/colors/brands/fivetran-com). — https://brandsweets.com/colors/denim

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.75:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #396eea (4.57:1); AA: background → #1c1c1c (4.54:1); AAA: text → #154ccb (7.17:1)
- On black (#000000): 5.6:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #6b93ef (7.05:1)

## Brands using this color

- **Google** — primary #4285f4 (Δ 1.909) — https://brandsweets.com/colors/brands/google-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/507fed-9ca3c4-df6e4e-211f2d-e9eff1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#507fed" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.