# #501957

A color — cool, dark, luxury, bold, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#501957`
- RGB: rgb(80, 25, 87)
- HSL: hsl(293, 55%, 22%)
- OKLCH: oklch(0.329 0.118 323)
- Relative luminance: 0.0309
- Nearest named color: Cosmic Explorer (#551155, Δ 1.584) — https://brandsweets.com/colors/cosmic-explorer
- Moods: cool, dark, luxury, bold, modern
- Page: https://brandsweets.com/colors/501957

## Tints & shades

- Tints (toward white): #6d2277, #862a92, #a334b2, #b841c8, #c461d1, #d081da, #da9ce2, #e6bceb, #f0d7f4, #fcf7fd
- Shades (toward black): #49174f, #411547, #3e1443, #36113b, #2f0f33, #280d2b, #210a24, #1d0920, #160718, #0f0510

## Harmonies

- Complementary: #205719
- Analogous: #311957, #57193f
- Triadic: #575019, #195750
- Split-complementary: #3f5719, #195731
- Tetradic: #573119, #205719, #193f57

## Colors that go with #501957

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 4 real palettes, including Sketch's brand system and Tim Hortons's brand system put Blue beside #501957, as the accent. Seen in: Sketch (https://brandsweets.com/colors/brands/sketch-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #501957 in 6 real palettes, including Lenovo's brand system and Marvel's brand system, as the supporting colour. Seen in: Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #501957: 7 real palettes, including Hinge's brand system and Heinz's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Heinz (https://brandsweets.com/colors/brands/heinz-com), Discover (https://brandsweets.com/colors/brands/discover-com), Amazon (https://brandsweets.com/colors/brands/amazon-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Tide Pool and Volkswagen's brand system put Midnight Blue beside #501957, as that palette's text colour. Seen in: Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Volkswagen (https://brandsweets.com/colors/brands/vw-com), Gillette (https://brandsweets.com/colors/brands/gillette-com), Visa (https://brandsweets.com/colors/brands/visa-com). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #501957: 4 real palettes, including Macaron and Sorbet, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Sorbet (https://brandsweets.com/palettes/light#sorbet), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Opera (https://brandsweets.com/colors/brands/opera-com). — https://brandsweets.com/colors/powderblue
- **Sky Blue** #87ceeb [pool] — Sky Blue is paired with #501957 in 4 real palettes, including Harbour and Dusty Blue, as the supporting colour. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Boeing (https://brandsweets.com/colors/brands/boeing-com), Raycast (https://brandsweets.com/colors/brands/raycast). — https://brandsweets.com/colors/skyblue
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #501957: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Tumblr (https://brandsweets.com/colors/brands/tumblr-com). — https://brandsweets.com/colors/charcoal
- **Forest Green** #228b22 [harmony: complementary] — Forest Green sits directly opposite #501957 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/forestgreen

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.98:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.62:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b73dc7 (4.51:1); AA: background → #999999 (4.56:1); AAA: text → #cb75d7 (7.07:1); AAA: background → #bfbfbf (7.06:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/501957-c19fc1-a1cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#501957" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
