# #500b2d

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#500b2d`
- RGB: rgb(80, 11, 45)
- HSL: hsl(330, 76%, 18%)
- OKLCH: oklch(0.291 0.104 356.2)
- Relative luminance: 0.0213
- Nearest named color: Blackberry (#43182f, Δ 3.355) — https://brandsweets.com/colors/blackberry
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/500b2d

## Tints & shades

- Tints (toward white): #751042, #991557, #bc1a6b, #e01f80, #e54394, #ea66a8, #ef8abd, #f4aed1, #f9d2e6, #fef6fa
- Shades (toward black): #4c0a2b, #430926, #3f0924, #36071f, #31071c, #2d061a, #240514, #1f0412, #16030d, #12020a

## Harmonies

- Complementary: #0b512e
- Analogous: #510b51, #510b0b
- Triadic: #2e510b, #0b2e51
- Split-complementary: #0b510b, #0b5151
- Tetradic: #51510b, #0b512e, #0b0b51

## Colors that go with #500b2d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #500b2d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Squarespace (https://brandsweets.com/colors/brands/squarespace-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Boeing (https://brandsweets.com/colors/brands/boeing-com), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #500b2d's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Burger King (https://brandsweets.com/colors/brands/bk-com), M&M's (https://brandsweets.com/colors/brands/mms-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/crimson
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #500b2d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Hershey's (https://brandsweets.com/colors/brands/hersheys-com), Astro (https://brandsweets.com/colors/brands/astro-build), Discover (https://brandsweets.com/colors/brands/discover-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop). — https://brandsweets.com/colors/steelblue
- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #500b2d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Saffron (https://brandsweets.com/palettes/warm#saffron). — https://brandsweets.com/colors/teal
- **Amber** #ffbf00 [pool] — Amber is paired with #500b2d in 5 real palettes, including McDonald's's brand system and Maple, as the lead colour. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Maple (https://brandsweets.com/palettes/warm#maple), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 8 real palettes, including Tim Hortons's brand system and Sketch's brand system put Blue beside #500b2d, as the accent. Seen in: Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Sketch (https://brandsweets.com/colors/brands/sketch-com), Headspace (https://brandsweets.com/colors/brands/headspace-com), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com). — https://brandsweets.com/colors/blue
- **Champagne** #f7e7ce [pool] — 5 real palettes, including Bramble and Darkroom put Champagne beside #500b2d, as the text colour against it. Seen in: Bramble (https://brandsweets.com/palettes/muted#bramble), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Allbirds (https://brandsweets.com/colors/brands/allbirds-com), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/champagne
- **Chocolate** #d2691e [pool] — Chocolate shows up next to #500b2d in 4 real palettes, including Wellness and Homestead, as the accent. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness), Homestead (https://brandsweets.com/palettes/warm#homestead), Farmers Market (https://brandsweets.com/palettes/warm#farmers-market), Postman (https://brandsweets.com/colors/brands/postman-com). — https://brandsweets.com/colors/chocolate

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 14.72:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.43:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #dc1e7d (4.52:1); AA: background → #8f8f8f (4.55:1); AAA: text → #eb6bab (7.22:1); AAA: background → #b3b3b3 (7.02:1)

## Brands using this color

- **Heinz** — secondary #540b26 (Δ 1.664) — https://brandsweets.com/colors/brands/heinz-com

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/500b2d-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#500b2d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.