# #4e7a88

A color — cool, muted. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#4e7a88`
- RGB: rgb(78, 122, 136)
- HSL: hsl(194, 27%, 42%)
- OKLCH: oklch(0.553 0.053 220)
- Relative luminance: 0.1732
- Nearest named color: Beach View (#4f7694, Δ 2.566) — https://brandsweets.com/colors/beach-view
- Moods: cool, muted
- Page: https://brandsweets.com/colors/4e7a88

## Tints & shades

- Tints (toward white): #598c9b, #6798a8, #7aa6b3, #8ab0bc, #9ebec7, #b1cbd2, #c1d6dc, #d5e3e7, #e5eef0, #f9fbfb
- Shades (toward black): #476f7b, #3f636e, #3a5a64, #324f57, #2b434a, #23373e, #1c2c31, #162327, #0f171a, #070c0d

## Harmonies

- Complementary: #885c4e
- Analogous: #4e8879, #4e5e88
- Triadic: #884e7b, #7b884e
- Split-complementary: #884e5e, #88794e
- Tetradic: #794e88, #885c4e, #5e884e

## Colors that go with #4e7a88

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #4e7a88: softer than #000 and cool enough to feel like part of the same palette. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), Gusto (https://brandsweets.com/colors/brands/gusto-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/charcoal
- **Sienna** #a0522d [harmony, pool: complementary] — Sienna sits directly opposite #4e7a88 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Olive Grove (https://brandsweets.com/palettes/muted#olive-grove). — https://brandsweets.com/colors/sienna
- **Amber** #ffbf00 [pool] — Amber is paired with #4e7a88 in 4 real palettes, including Beach Hut and Lemon Squeezy's brand system, as the supporting colour. Seen in: Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Lemon Squeezy (https://brandsweets.com/colors/brands/lemonsqueezy-com), Wired (https://brandsweets.com/colors/brands/wired-com), McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com). — https://brandsweets.com/colors/amber
- **Champagne** #f7e7ce [pool] — 6 real palettes, including Forest Floor and Midnight Luxe put Champagne beside #4e7a88, as that palette's text colour. Seen in: Forest Floor (https://brandsweets.com/palettes/dark#forest-floor), Midnight Luxe (https://brandsweets.com/palettes/luxury#midnight-luxe), Coffee Bar (https://brandsweets.com/palettes/dark#coffee-bar), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/champagne
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #4e7a88: 6 real palettes, including Ink & Paper and Fintech Trust, as the accent. Seen in: Ink & Paper (https://brandsweets.com/palettes/minimal#ink-and-paper), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Glacier (https://brandsweets.com/palettes/cool#glacier), Hershey's (https://brandsweets.com/colors/brands/hersheys-com). — https://brandsweets.com/colors/cobalt
- **Copper** #b87333 [pool] — Designers have shipped Copper with #4e7a88: 7 real palettes, including Riverbed and Wellness, as the accent. Seen in: Riverbed (https://brandsweets.com/palettes/muted#riverbed), Wellness (https://brandsweets.com/palettes/warm#wellness), Dusk (https://brandsweets.com/palettes/cool#dusk), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #4e7a88 in 12 real palettes, including Retro Pop and Redfin's brand system, as the lead colour. Seen in: Retro Pop (https://brandsweets.com/palettes/playful#retro-pop), Redfin (https://brandsweets.com/colors/brands/redfin-com), Wendy's (https://brandsweets.com/colors/brands/wendys-com), Gemstone (https://brandsweets.com/palettes/vivid#gemstone). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #4e7a88: 5 real palettes, including Deep Water and Astro's brand system, as the lead colour. Seen in: Deep Water (https://brandsweets.com/palettes/dark#deep-water), Astro (https://brandsweets.com/colors/brands/astro-build), Venmo (https://brandsweets.com/colors/brands/venmo-com), Telegram (https://brandsweets.com/colors/brands/telegram-org). — https://brandsweets.com/colors/deepskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.71:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #3c5d68 (7.1:1)
- On black (#000000): 4.46:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #507d8b (4.65:1); AA: background → #fafafa (4.51:1); AAA: text → #6d9dab (7.06:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/4e7a88-9cb6c4-df4e72-1f242d-e9f1ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#4e7a88" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
