# #4e4409

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#4e4409`
- RGB: rgb(78, 68, 9)
- HSL: hsl(51, 79%, 17%)
- OKLCH: oklch(0.386 0.075 98.9)
- Relative luminance: 0.0577
- Nearest named color: Alligator Gladiator (#444411, Δ 1.724) — https://brandsweets.com/colors/alligator-gladiator
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/4e4409

## Tints & shades

- Tints (toward white): #72630d, #978312, #bba216, #e0c21a, #e9cf3f, #edd864, #f1e188, #f5eaad, #faf4d1, #fefdf6
- Shades (toward black): #493f09, #403707, #3b3307, #373006, #322c06, #292405, #252004, #201c04, #171403, #121002

## Harmonies

- Complementary: #09134e
- Analogous: #4e2109, #364e09
- Triadic: #094e43, #43094e
- Split-complementary: #09364e, #21094e
- Tetradic: #094e21, #09134e, #4e0936

## Colors that go with #4e4409

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #4e4409 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Saffron (https://brandsweets.com/palettes/warm#saffron), N26 (https://brandsweets.com/colors/brands/n26-com), Gusto (https://brandsweets.com/colors/brands/gusto-com). — https://brandsweets.com/colors/teal
- **Royal Blue** #4169e1 [harmony, pool: complementary] — Royal Blue sits directly opposite #4e4409 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Console Light (https://brandsweets.com/palettes/technical#console-light), Headspace (https://brandsweets.com/colors/brands/headspace-com), Docker (https://brandsweets.com/colors/brands/docker-com). — https://brandsweets.com/colors/royalblue
- **Blue** #0000ff [pool] — 7 real palettes, including Dunkin''s brand system and Jeep's brand system put Blue beside #4e4409, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Jeep (https://brandsweets.com/colors/brands/jeep-com), Rolex (https://brandsweets.com/colors/brands/rolex-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 4 real palettes, including Nursery and Garden Wedding put Blush Pink beside #4e4409, as the lead colour. Seen in: Nursery (https://brandsweets.com/palettes/light#nursery), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Blush (https://brandsweets.com/palettes/light#blush), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/blush-pink
- **Copper** #b87333 [pool] — Designers have shipped Copper with #4e4409: 4 real palettes, including Notion's brand system and Bakery. Seen in: Notion (https://brandsweets.com/colors/brands/notion), Bakery (https://brandsweets.com/palettes/warm#bakery), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #4e4409 in 5 real palettes, including Dunkin''s brand system and MAC Cosmetics's brand system, as the accent. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), MAC Cosmetics (https://brandsweets.com/colors/brands/maccosmetics-com), Burger King (https://brandsweets.com/colors/brands/bk-com), M&M's (https://brandsweets.com/colors/brands/mms-com). — https://brandsweets.com/colors/crimson
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #4e4409 in 7 real palettes, including Chime's brand system and Neon's brand system, as the supporting colour. Seen in: Chime (https://brandsweets.com/colors/brands/chime-com), Neon (https://brandsweets.com/colors/brands/neon-tech), CircleCI (https://brandsweets.com/colors/brands/circleci-com), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com). — https://brandsweets.com/colors/emerald-green
- **Cream** #fffdd0 [role] — Cream is the surface #4e4409 wants: a warm off-white that shares its undertone, so #4e4409 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.75:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.15:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #897710 (4.71:1); AA: background → #b3b3b3 (4.65:1); AAA: text → #ad9614 (7.15:1); AAA: background → #dbdbdb (7.04:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/4e4409-c4c29c-4eaadf-292d1f-f1ece9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#4e4409" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
