# #4e302c

A color — warm, muted, dark, editorial, elegant, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#4e302c`
- RGB: rgb(78, 48, 44)
- HSL: hsl(7, 28%, 24%)
- OKLCH: oklch(0.345 0.045 27.9)
- Relative luminance: 0.0392
- Nearest named color: Brown Coffee (#4a2c2a, Δ 1.497) — https://brandsweets.com/colors/brown-coffee
- Moods: warm, muted, dark, editorial, elegant, luxury, bold
- Page: https://brandsweets.com/colors/4e302c

## Tints & shades

- Tints (toward white): #653e39, #7f4e48, #965c54, #ab7169, #b78680, #c49c97, #d3b5b1, #e0cac8, #eee3e2, #fbf9f8
- Shades (toward black): #482c28, #412825, #3b2421, #34201d, #2e1c1a, #271816, #211412, #1a100f, #140c0b, #0d0807

## Harmonies

- Complementary: #2c4a4e
- Analogous: #4e2c39, #4e412c
- Triadic: #2c4e30, #302c4e
- Split-complementary: #2c4e41, #2c394e
- Tetradic: #394e2c, #2c4a4e, #412c4e

## Colors that go with #4e302c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #4e302c — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Asana (https://brandsweets.com/colors/brands/asana-com), Wellness (https://brandsweets.com/palettes/warm#wellness), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com). — https://brandsweets.com/colors/seagreen
- **Sienna** #a0522d [harmony, pool: analogous] — Sienna is #4e302c's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Harvest (https://brandsweets.com/palettes/warm#harvest), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/sienna
- **Steel Blue** #4682b4 [harmony, pool: split] — Steel Blue is a split-complement of #4e302c: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Auth0 (https://brandsweets.com/colors/brands/auth0-com), Discover (https://brandsweets.com/colors/brands/discover-com). — https://brandsweets.com/colors/steelblue
- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #4e302c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Saffron (https://brandsweets.com/palettes/warm#saffron), Stanley (https://brandsweets.com/colors/brands/stanley1913-com), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/teal
- **Amber** #ffbf00 [pool] — Amber is paired with #4e302c in 5 real palettes, including McDonald's's brand system and Beach Hut, as the lead colour. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Maple (https://brandsweets.com/palettes/warm#maple). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 10 real palettes, including Dunkin''s brand system and Minecraft's brand system put Blue beside #4e302c, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Headspace (https://brandsweets.com/colors/brands/headspace-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 5 real palettes, including Garden Wedding and Nursery put Blush Pink beside #4e302c, as the supporting colour. Seen in: Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Nursery (https://brandsweets.com/palettes/light#nursery), Blush (https://brandsweets.com/palettes/light#blush), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/blush-pink
- **Cream** #fffdd0 [role] — Cream is the surface #4e302c wants: a warm off-white that shares its undertone, so #4e302c reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 11.78:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.78:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a3645c (4.53:1); AA: background → #a1a1a1 (4.56:1); AAA: text → #bb8c86 (7.21:1); AAA: background → #c9c9c9 (7.11:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/4e302c-c4a59c-62cba4-2d271f-f1e9ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#4e302c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
