# #4e1d86

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#4e1d86`
- RGB: rgb(78, 29, 134)
- HSL: hsl(268, 64%, 32%)
- OKLCH: oklch(0.368 0.162 299.4)
- Relative luminance: 0.0422
- Nearest named color: Galactic Civilization (#442288, Δ 2.166) — https://brandsweets.com/colors/galactic-civilization
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/4e1d86

## Tints & shades

- Tints (toward white): #5f24a3, #6e29bc, #7f36d3, #8f4fd8, #a26ddf, #b58ae5, #c5a3eb, #d7c0f1, #e7d9f7, #faf7fd
- Shades (toward black): #471b79, #3f186d, #3b1664, #331358, #2c114b, #250e3f, #1d0b32, #18092a, #11061d, #0a0411

## Harmonies

- Complementary: #55861d
- Analogous: #1d2186, #821d86
- Triadic: #864e1d, #1d864e
- Split-complementary: #86821d, #21861d
- Tetradic: #861d21, #55861d, #1d8682

## Colors that go with #4e1d86

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #4e1d86's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Discord (https://brandsweets.com/colors/brands/discord), Wayfair (https://brandsweets.com/colors/brands/wayfair-com), Nokia (https://brandsweets.com/colors/brands/nokia-com), Nivea (https://brandsweets.com/colors/brands/nivea-com). — https://brandsweets.com/colors/royalblue
- **Crimson** #dc143c [pool] — Crimson is paired with #4e1d86 in 7 real palettes, including Casper Sleep's brand system and Wells Fargo's brand system, as the lead colour. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com). — https://brandsweets.com/colors/crimson
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Visa's brand system and Gillette's brand system put Midnight Blue beside #4e1d86, as the lead colour. Seen in: Visa (https://brandsweets.com/colors/brands/visa-com), Gillette (https://brandsweets.com/colors/brands/gillette-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Microsoft (https://brandsweets.com/colors/brands/microsoft-com). — https://brandsweets.com/colors/midnightblue
- **Steel Blue** #4682b4 [pool] — Designers have shipped Steel Blue with #4e1d86: 4 real palettes, including FedEx's brand system and Fintech Trust, as the accent. Seen in: FedEx (https://brandsweets.com/colors/brands/fedex-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Hershey's (https://brandsweets.com/colors/brands/hersheys-com), Glacier (https://brandsweets.com/palettes/cool#glacier). — https://brandsweets.com/colors/steelblue
- **Tomato** #ff6347 [pool] — 4 real palettes, including FedEx's brand system and dbt Labs's brand system put Tomato beside #4e1d86, as the supporting colour. Seen in: FedEx (https://brandsweets.com/colors/brands/fedex-com), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com), Harley-Davidson (https://brandsweets.com/colors/brands/harley-davidson-com), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour). — https://brandsweets.com/colors/tomato
- **Olive Green** #808000 [harmony: complementary] — Olive Green sits directly opposite #4e1d86 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olive
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #4e1d86: softer than #000 and cool enough to feel like part of the same palette. Seen in: dbt Labs (https://brandsweets.com/colors/brands/getdbt-com), Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Teal** #008080 [harmony, pool: triadic] — Teal completes a triad with #4e1d86 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold). — https://brandsweets.com/colors/teal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 11.39:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.84:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #9558da (4.69:1); AA: background → #a3a3a3 (4.51:1); AAA: text → #af82e3 (7.13:1); AAA: background → #cccccc (7.09:1)

## Brands using this color

- **FedEx** — primary #4d148c (Δ 1.582) — https://brandsweets.com/colors/brands/fedex-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/4e1d86-b39cc4-dfdc4e-2c1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#4e1d86" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
