# #4e0ecd

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#4e0ecd`
- RGB: rgb(78, 14, 205)
- HSL: hsl(260, 87%, 43%)
- OKLCH: oklch(0.43 0.245 284)
- Relative luminance: 0.0634
- Nearest named color: Busty Blue (#3300cc, Δ 5.111) — https://brandsweets.com/colors/busty-blue
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/4e0ecd

## Tints & shades

- Tints (toward white): #5910ea, #6824f0, #7b40f2, #8c58f3, #a075f5, #b08df7, #c4a9f9, #d4c1fb, #e8defd, #f8f5fe
- Shades (toward black): #470dba, #3f0ca7, #380a94, #310981, #2b0872, #24075f, #1d054c, #160439, #0e0326, #070113

## Harmonies

- Complementary: #8dcd0e
- Analogous: #0e2ecd, #ad0ecd
- Triadic: #cd4e0e, #0ecd4e
- Split-complementary: #cdad0e, #2ecd0e
- Tetradic: #cd0e2e, #8dcd0e, #0ecdad

## Colors that go with #4e0ecd

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #4e0ecd: softer than #000 and cool enough to feel like part of the same palette. Seen in: dbt Labs (https://brandsweets.com/colors/brands/getdbt-com), HP (https://brandsweets.com/colors/brands/hp-com), Campus (https://brandsweets.com/palettes/friendly#campus), UEFA (https://brandsweets.com/colors/brands/uefa-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #4e0ecd's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Behance (https://brandsweets.com/colors/brands/behance-net), NHL (https://brandsweets.com/colors/brands/nhl-com), EA (https://brandsweets.com/colors/brands/ea-com), BBC (https://brandsweets.com/colors/brands/bbc-com). — https://brandsweets.com/colors/royalblue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #4e0ecd: 8 real palettes, including Zillow's brand system and Unilever's brand system, as the supporting colour. Seen in: Zillow (https://brandsweets.com/colors/brands/zillow-com), Unilever (https://brandsweets.com/colors/brands/unilever-com), Oreo (https://brandsweets.com/colors/brands/oreo-com), Warbyparker (https://brandsweets.com/colors/brands/warbyparker-com). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #4e0ecd: 5 real palettes, including Qualcomm's brand system and Blue Mono, as the supporting colour. Seen in: Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Peacock (https://brandsweets.com/colors/brands/peacocktv-com), Canva (https://brandsweets.com/colors/brands/canva-com). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #4e0ecd in 5 real palettes, including Behance's brand system and Gemstone, as the accent. Seen in: Behance (https://brandsweets.com/colors/brands/behance-net), Gemstone (https://brandsweets.com/palettes/vivid#gemstone), Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #4e0ecd: 5 real palettes, including Unilever's brand system and Intel's brand system, as the accent. Seen in: Unilever (https://brandsweets.com/colors/brands/unilever-com), Intel (https://brandsweets.com/colors/brands/intel-com), Pixar (https://brandsweets.com/colors/brands/pixar-com), Dairy Queen (https://brandsweets.com/colors/brands/dairyqueen-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #4e0ecd: 6 real palettes, including Cargo's brand system and Readymag's brand system, as the lead colour. Seen in: Cargo (https://brandsweets.com/colors/brands/cargo-site), Readymag (https://brandsweets.com/colors/brands/readymag-com), Samsung (https://brandsweets.com/colors/brands/samsung-com), Absolut (https://brandsweets.com/colors/brands/absolut-com). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Kraken's brand system and Blue Mono put Midnight Blue beside #4e0ecd, as the lead colour. Seen in: Kraken (https://brandsweets.com/colors/brands/kraken-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Purina Pro Plan (https://brandsweets.com/colors/brands/chewy-com), MLB (https://brandsweets.com/colors/brands/mlb-com). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.26:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.27:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8953f3 (4.6:1); AA: background → #b5b5b5 (4.52:1); AAA: text → #a983f6 (7.26:1); AAA: background → #e0e0e0 (7.01:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/4e0ecd-ae9cc4-dfc94e-2a1f2d-e9ebf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#4e0ecd" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.