# #4d75cb

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#4d75cb`
- RGB: rgb(77, 117, 203)
- HSL: hsl(221, 55%, 55%)
- OKLCH: oklch(0.575 0.14 263.8)
- Relative luminance: 0.1861
- Nearest named color: Flood (#6677bb, Δ 3.938) — https://brandsweets.com/colors/flood
- Moods: cool, modern
- Page: https://brandsweets.com/colors/4d75cb

## Tints & shades

- Tints (toward white): #5d81d0, #7191d6, #819dda, #90a9df, #a4b9e5, #b4c5e9, #c4d1ee, #d4ddf2, #e7edf8, #f7f9fd
- Shades (toward black): #3966c6, #345cb2, #2e519e, #28478a, #223d77, #1c315f, #16274b, #101d37, #0a1224, #050810

## Harmonies

- Complementary: #cba34d
- Analogous: #4db4cb, #644dcb
- Triadic: #cb4d75, #75cb4d
- Split-complementary: #cb644d, #b4cb4d
- Tetradic: #cb4db4, #cba34d, #4dcb64

## Colors that go with #4d75cb

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #4d75cb: softer than #000 and cool enough to feel like part of the same palette. Seen in: Disney (https://brandsweets.com/colors/brands/disney-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #4d75cb — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Subaru (https://brandsweets.com/colors/brands/subaru-com), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/seagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #4d75cb in 12 real palettes, including Wikipedia's brand system and Walmart's brand system, as the accent. Seen in: Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Walmart (https://brandsweets.com/colors/brands/walmart-com), Wired (https://brandsweets.com/colors/brands/wired-com), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 14 real palettes, including Qualcomm's brand system and Readymag's brand system put Blue beside #4d75cb, as the accent. Seen in: Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com), Readymag (https://brandsweets.com/colors/brands/readymag-com), Pixar (https://brandsweets.com/colors/brands/pixar-com), BBC (https://brandsweets.com/colors/brands/bbc-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #4d75cb: 12 real palettes, including General Mills's brand system and Intel's brand system, as the supporting colour. Seen in: General Mills (https://brandsweets.com/colors/brands/generalmills-com), Intel (https://brandsweets.com/colors/brands/intel-com), Hershey's (https://brandsweets.com/colors/brands/hersheys-com), Glacier (https://brandsweets.com/palettes/cool#glacier). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #4d75cb in 16 real palettes, including Pizza Hut's brand system and Marvel's brand system, as the supporting colour. Seen in: Pizza Hut (https://brandsweets.com/colors/brands/pizzahut-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), NASCAR (https://brandsweets.com/colors/brands/nascar-com), State Farm (https://brandsweets.com/colors/brands/statefarm-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #4d75cb: 9 real palettes, including Astro's brand system and Deep Water, as the supporting colour. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), Deep Water (https://brandsweets.com/palettes/dark#deep-water), Venmo (https://brandsweets.com/colors/brands/venmo-com), Telegram (https://brandsweets.com/colors/brands/telegram-org). — https://brandsweets.com/colors/deepskyblue
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #4d75cb in 4 real palettes, including Playground and Docker's brand system, as the accent. Seen in: Playground (https://brandsweets.com/palettes/bold#playground), Docker (https://brandsweets.com/colors/brands/docker-com), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Obsidian (https://brandsweets.com/colors/brands/obsidian-md). — https://brandsweets.com/colors/emerald-green

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 4.45:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #4972ca (4.62:1); AA: background → #080808 (4.5:1); AAA: text → #2f53a2 (7.29:1)
- On black (#000000): 4.72:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #7997d8 (7.23:1)

## Brands using this color

- **Brilliant** — accent #5d74cc (Δ 1.846) — https://brandsweets.com/colors/brands/brilliant-org

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/4d75cb-9ca4c4-df6b4e-211f2d-e9eff1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#4d75cb" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.