# #4d0f4c

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#4d0f4c`
- RGB: rgb(77, 15, 76)
- HSL: hsl(301, 67%, 18%)
- OKLCH: oklch(0.306 0.119 328.7)
- Relative luminance: 0.0244
- Nearest named color: Cosmic Explorer (#551155, Δ 2.375) — https://brandsweets.com/colors/cosmic-explorer
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/4d0f4c

## Tints & shades

- Tints (toward white): #6f166d, #911d8f, #b323b0, #d52ad2, #dc4cd9, #e26ee0, #e990e8, #f0b2ef, #f7d4f6, #fdf6fd
- Shades (toward black): #480e47, #400d3f, #3c0c3b, #330a32, #2f092e, #2b082a, #220722, #1e061d, #150415, #110311

## Harmonies

- Complementary: #0f4d10
- Analogous: #2f0f4d, #4d0f2d
- Triadic: #4c4d0f, #0f4c4d
- Split-complementary: #2d4d0f, #0f4d2f
- Tetradic: #4d2f0f, #0f4d10, #0f2d4d

## Colors that go with #4d0f4c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #4d0f4c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com). — https://brandsweets.com/colors/seagreen
- **Crimson** #dc143c [pool] — Crimson is paired with #4d0f4c in 6 real palettes, including Tim Hortons's brand system and Lenovo's brand system, as the supporting colour. Seen in: Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Burger King (https://brandsweets.com/colors/brands/bk-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #4d0f4c: 8 real palettes, including Heinz's brand system and Hinge's brand system, as the accent. Seen in: Heinz (https://brandsweets.com/colors/brands/heinz-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Discover (https://brandsweets.com/colors/brands/discover-com), Box (https://brandsweets.com/colors/brands/box-com). — https://brandsweets.com/colors/denim
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #4d0f4c: 4 real palettes, including Macaron and Sorbet, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Sorbet (https://brandsweets.com/palettes/light#sorbet), Opera (https://brandsweets.com/colors/brands/opera-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/powderblue
- **Sky Blue** #87ceeb [pool] — Sky Blue is paired with #4d0f4c in 4 real palettes, including Harbour and Dusty Blue, as the supporting colour. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Pastel Pop (https://brandsweets.com/palettes/playful#pastel-pop), Raycast (https://brandsweets.com/colors/brands/raycast). — https://brandsweets.com/colors/skyblue
- **Slate Gray** #708090 [pool] — 5 real palettes, including Bloomberg's brand system and Hermès's brand system put Slate Gray beside #4d0f4c, as the accent. Seen in: Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/slategray
- **Steel Blue** #4682b4 [pool] — Designers have shipped Steel Blue with #4d0f4c: 4 real palettes, including Discover's brand system and FedEx's brand system, as the accent. Seen in: Discover (https://brandsweets.com/colors/brands/discover-com), FedEx (https://brandsweets.com/colors/brands/fedex-com), Hershey's (https://brandsweets.com/colors/brands/hersheys-com), Astro (https://brandsweets.com/colors/brands/astro-build). — https://brandsweets.com/colors/steelblue
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #4d0f4c: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Microsoft (https://brandsweets.com/colors/brands/microsoft-com). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 14.11:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.49:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c828c5 (4.57:1); AA: background → #949494 (4.65:1); AAA: text → #e166df (7.17:1); AAA: background → #b8b8b8 (7.11:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/4d0f4c-c19fbc-93cb62-2d1f27-ede9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#4d0f4c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.