# #4c2f75

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#4c2f75`
- RGB: rgb(76, 47, 117)
- HSL: hsl(265, 43%, 32%)
- OKLCH: oklch(0.377 0.116 300)
- Relative luminance: 0.0485
- Nearest named color: Galactic Compass (#48357b, Δ 1.801) — https://brandsweets.com/colors/galactic-compass
- Moods: cool, modern
- Page: https://brandsweets.com/colors/4c2f75

## Tints & shades

- Tints (toward white): #5c398e, #6b41a4, #7c50b9, #8c66c2, #9f7fcc, #b299d6, #c3afdf, #d6c8e9, #e6def2, #faf8fc
- Shades (toward black): #452a6a, #3e265f, #392358, #321f4d, #2b1a42, #241637, #1c112c, #180f24, #110a1a, #09060f

## Harmonies

- Complementary: #57752f
- Analogous: #2f3475, #6f2f75
- Triadic: #754c2f, #2f754c
- Split-complementary: #756f2f, #34752f
- Tetradic: #752f34, #57752f, #2f756f

## Colors that go with #4c2f75

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #4c2f75: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com), Tumblr (https://brandsweets.com/colors/brands/tumblr-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #4c2f75's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Nokia (https://brandsweets.com/colors/brands/nokia-com), Zoom (https://brandsweets.com/colors/brands/zoom-us), Discord (https://brandsweets.com/colors/brands/discord). — https://brandsweets.com/colors/royalblue
- **Blue** #0000ff [pool] — 4 real palettes, including Alaska Airlines's brand system and CVS's brand system put Blue beside #4c2f75, as the accent. Seen in: Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), CVS (https://brandsweets.com/colors/brands/cvs-com), Procter & Gamble (https://brandsweets.com/colors/brands/pg-com), Zillow (https://brandsweets.com/colors/brands/zillow-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #4c2f75: 4 real palettes, including Purina Pro Plan's brand system and Unilever's brand system, as the accent. Seen in: Purina Pro Plan (https://brandsweets.com/colors/brands/chewy-com), Unilever (https://brandsweets.com/colors/brands/unilever-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Zillow (https://brandsweets.com/colors/brands/zillow-com). — https://brandsweets.com/colors/cobalt
- **Crimson** #dc143c [pool] — Crimson is paired with #4c2f75 in 8 real palettes, including Marvel's brand system and Casper Sleep's brand system, as the accent. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #4c2f75: 9 real palettes, including Hinge's brand system and Hasbro's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 10 real palettes, including Microsoft's brand system and Gillette's brand system put Midnight Blue beside #4c2f75, as the accent. Seen in: Microsoft (https://brandsweets.com/colors/brands/microsoft-com), Gillette (https://brandsweets.com/colors/brands/gillette-com), First Snow (https://brandsweets.com/palettes/cool#first-snow), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust). — https://brandsweets.com/colors/midnightblue
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #4c2f75 in 4 real palettes, including Tumblr's brand system and Tide's brand system, as the accent. Seen in: Tumblr (https://brandsweets.com/colors/brands/tumblr-com), Tide (https://brandsweets.com/colors/brands/tide-com), NASA (https://brandsweets.com/colors/brands/nasa-gov), Audi (https://brandsweets.com/colors/brands/audi-com). — https://brandsweets.com/colors/orangered

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 10.66:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.97:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8962c0 (4.57:1); AA: background → #ababab (4.64:1); AAA: text → #a88ad0 (7.21:1); AAA: background → #d4d4d4 (7.19:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/4c2f75-b19cc4-dfd54e-2b1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#4c2f75" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.