# #4b0963

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#4b0963`
- RGB: rgb(75, 9, 99)
- HSL: hsl(284, 83%, 21%)
- OKLCH: oklch(0.315 0.145 314.1)
- Relative luminance: 0.0259
- Nearest named color: Clairvoyant (#480656, Δ 2.415) — https://brandsweets.com/colors/clairvoyant
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/4b0963

## Tints & shades

- Tints (toward white): #670d87, #7f10a8, #9c13cd, #b41fea, #c144ee, #cb65f1, #d88af4, #e4b0f8, #efd0fb, #fcf6fe
- Shades (toward black): #430859, #400854, #39074b, #320641, #2e063d, #270533, #20042a, #190321, #15031c, #0e0213

## Harmonies

- Complementary: #216209
- Analogous: #1e0962, #62094d
- Triadic: #624a09, #09624a
- Split-complementary: #4d6209, #09621e
- Tetradic: #621e09, #216209, #094d62

## Colors that go with #4b0963

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #4b0963: 4 real palettes, including Hinge's brand system and Discover's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Discover (https://brandsweets.com/colors/brands/discover-com), Heinz (https://brandsweets.com/colors/brands/heinz-com), Slack (https://brandsweets.com/colors/brands/slack-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Visa's brand system and Gillette's brand system put Midnight Blue beside #4b0963, as the lead colour. Seen in: Visa (https://brandsweets.com/colors/brands/visa-com), Gillette (https://brandsweets.com/colors/brands/gillette-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Crest (https://brandsweets.com/colors/brands/crest-com). — https://brandsweets.com/colors/midnightblue
- **Tomato** #ff6347 [pool] — 4 real palettes, including FedEx's brand system and dbt Labs's brand system put Tomato beside #4b0963, as the supporting colour. Seen in: FedEx (https://brandsweets.com/colors/brands/fedex-com), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), Harley-Davidson (https://brandsweets.com/colors/brands/harley-davidson-com). — https://brandsweets.com/colors/tomato
- **Forest Green** #228b22 [harmony: complementary] — Forest Green sits directly opposite #4b0963 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/forestgreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #4b0963: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #4b0963 in 3 real palettes, including Casper Sleep's brand system and Lenovo's brand system, as the lead colour. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/crimson
- **Sea Green** #2e8b57 [harmony: split] — Sea Green is a split-complement of #4b0963: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/seagreen
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #4b0963: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 13.83:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.52:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #b728eb (4.52:1); AA: background → #949494 (4.56:1); AAA: text → #cf6ef2 (7.17:1); AAA: background → #bababa (7.13:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/4b0963-bc9fc1-b1cb62-2d1f2b-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#4b0963" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
