# #49bfd4

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#49bfd4`
- RGB: rgb(73, 191, 212)
- HSL: hsl(189, 62%, 56%)
- OKLCH: oklch(0.747 0.108 211.5)
- Relative luminance: 0.4343
- Nearest named color: Blue Bobbin (#52b4ca, Δ 2.984) — https://brandsweets.com/colors/blue-bobbin
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/49bfd4

## Tints & shades

- Tints (toward white): #5ac5d8, #6acbdc, #7fd2e1, #8fd8e5, #a0dee9, #b1e4ed, #c1e9f0, #d6f1f5, #e6f6f9, #f7fcfd
- Shades (toward black): #35b8d0, #2da8be, #2792a5, #228091, #1d6e7c, #185b67, #134953, #0e333a, #092125, #040f11

## Harmonies

- Complementary: #d45e49
- Analogous: #49d4a4, #497ad4
- Triadic: #d449bf, #bfd449
- Split-complementary: #d4497a, #d4a449
- Tetradic: #a449d4, #d45e49, #7ad449

## Colors that go with #49bfd4

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #49bfd4: softer than #000 and cool enough to feel like part of the same palette. Seen in: Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Vimeo (https://brandsweets.com/colors/brands/vimeo-com), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), Harbour (https://brandsweets.com/palettes/cool#harbour). — https://brandsweets.com/colors/charcoal
- **Dark Salmon** #e9967a [harmony, pool: complementary] — Dark Salmon sits directly opposite #49bfd4 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid), Chalkboard (https://brandsweets.com/palettes/dark#chalkboard). — https://brandsweets.com/colors/darksalmon
- **Blue** #0000ff [pool] — 4 real palettes, including Canva's brand system and Warp's brand system put Blue beside #49bfd4, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Uber (https://brandsweets.com/colors/brands/uber-com), Unity (https://brandsweets.com/colors/brands/unity-com). — https://brandsweets.com/colors/blue
- **Dark Orange** #ff8c00 [harmony, pool: split] — Dark Orange is a split-complement of #49bfd4: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: PayPal (https://brandsweets.com/colors/brands/paypal-com), Learning App (https://brandsweets.com/palettes/playful#learning-app), Elastic (https://brandsweets.com/colors/brands/elastic-co). — https://brandsweets.com/colors/darkorange
- **Denim** #1560bd [pool] — Designers have shipped Denim with #49bfd4: 5 real palettes, including Coca-Cola's brand system and UEFA's brand system, as the accent. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), UEFA (https://brandsweets.com/colors/brands/uefa-com), Venmo (https://brandsweets.com/colors/brands/venmo-com), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #49bfd4: 5 real palettes, including Patreon's brand system and Figma's brand system, as the accent. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Figma (https://brandsweets.com/colors/brands/figma), Opensea (https://brandsweets.com/colors/brands/opensea-io), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Confluent's brand system and First Snow put Midnight Blue beside #49bfd4, as the lead colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), First Snow (https://brandsweets.com/palettes/cool#first-snow), Ford (https://brandsweets.com/colors/brands/ford-com), SoFi (https://brandsweets.com/colors/brands/sofi-com). — https://brandsweets.com/colors/midnightblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #49bfd4 in 9 real palettes, including Confluent's brand system and Elastic's brand system, as the supporting colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Elastic (https://brandsweets.com/colors/brands/elastic-co), 1password (https://brandsweets.com/colors/brands/1password-com), Telehealth (https://brandsweets.com/palettes/modern#telehealth). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.17:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #228091 (4.6:1); AA: background → #424242 (4.64:1); AAA: text → #195f6b (7.27:1); AAA: background → #242424 (7.16:1)
- On black (#000000): 9.69:1 — AA pass, AA-large pass, AAA pass

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/49bfd4-a2b7be-df4e7e-1f252d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#49bfd4" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.