# #49b7ca

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#49b7ca`
- RGB: rgb(73, 183, 202)
- HSL: hsl(189, 55%, 54%)
- OKLCH: oklch(0.724 0.102 210.9)
- Relative luminance: 0.3955
- Nearest named color: Blue Bobbin (#52b4ca, Δ 0.97) — https://brandsweets.com/colors/blue-bobbin
- Moods: cool, modern
- Page: https://brandsweets.com/colors/49b7ca

## Tints & shades

- Tints (toward white): #59bdcf, #6dc5d5, #7dcbd9, #90d3df, #a0d9e3, #b0e0e8, #c4e7ee, #d4eef2, #e7f6f8, #f7fcfd
- Shades (toward black): #38adc2, #329bae, #2d8a9a, #277886, #216673, #1c555f, #16434b, #103137, #0a2024, #050e10

## Harmonies

- Complementary: #ca5d49
- Analogous: #49ca9d, #4976ca
- Triadic: #ca49b7, #b7ca49
- Split-complementary: #ca4976, #ca9d49
- Tetradic: #9d49ca, #ca5d49, #76ca49

## Colors that go with #49b7ca

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #49b7ca: softer than #000 and cool enough to feel like part of the same palette. Seen in: Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), Lido (https://brandsweets.com/palettes/vivid#lido), N26 (https://brandsweets.com/colors/brands/n26-com). — https://brandsweets.com/colors/charcoal
- **Blue** #0000ff [pool] — 4 real palettes, including Canva's brand system and Warp's brand system put Blue beside #49b7ca, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Uber (https://brandsweets.com/colors/brands/uber-com), Unity (https://brandsweets.com/colors/brands/unity-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #49b7ca in 4 real palettes, including Riot Games's brand system and Diner, as the supporting colour. Seen in: Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Diner (https://brandsweets.com/palettes/vivid#diner), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), JBL (https://brandsweets.com/colors/brands/jbl-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #49b7ca: 6 real palettes, including Coca-Cola's brand system and Open House, as the accent. Seen in: Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Open House (https://brandsweets.com/palettes/clean#open-house), Venmo (https://brandsweets.com/colors/brands/venmo-com), UEFA (https://brandsweets.com/colors/brands/uefa-com). — https://brandsweets.com/colors/denim
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #49b7ca: 5 real palettes, including Patreon's brand system and Figma's brand system, as the accent. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Figma (https://brandsweets.com/colors/brands/figma), Venmo (https://brandsweets.com/colors/brands/venmo-com), Opensea (https://brandsweets.com/colors/brands/opensea-io). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 9 real palettes, including Confluent's brand system and Ford's brand system put Midnight Blue beside #49b7ca, as the lead colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Ford (https://brandsweets.com/colors/brands/ford-com), SoFi (https://brandsweets.com/colors/brands/sofi-com), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue
- **Orange** #ffa500 [pool] — 4 real palettes, including Mistral AI's brand system and Graphite put Orange beside #49b7ca, as the supporting colour. Seen in: Mistral AI (https://brandsweets.com/colors/brands/mistral-ai), Graphite (https://brandsweets.com/palettes/technical#graphite), Gopro (https://brandsweets.com/colors/brands/gopro-com), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern). — https://brandsweets.com/colors/orange
- **Salmon** #fa8072 [harmony: complementary] — Salmon sits directly opposite #49b7ca on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/salmon

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.36:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #297f8e (4.65:1); AA: background → #3d3d3d (4.61:1); AAA: text → #1f5f6b (7.22:1); AAA: background → #1c1c1c (7.23:1)
- On black (#000000): 8.91:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Perplexity** — accent #1fb8cd (Δ 1.812) — https://brandsweets.com/colors/brands/perplexity

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/49b7ca-a2b7be-df4e7e-1f252d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#49b7ca" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
