# #49978e

A color — neutral. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#49978e`
- RGB: rgb(73, 151, 142)
- HSL: hsl(173, 35%, 44%)
- OKLCH: oklch(0.624 0.078 185.5)
- Relative luminance: 0.255
- Nearest named color: Highlands (#449084, Δ 2.344) — https://brandsweets.com/colors/highlands
- Moods: neutral
- Page: https://brandsweets.com/colors/49978e

## Tints & shades

- Tints (toward white): #51a99e, #64b4ab, #75bdb4, #8ac7c0, #9bcfc9, #acd7d2, #c1e1dd, #d2e9e7, #e7f3f2, #f8fcfb
- Shades (toward black): #428a81, #3c7c74, #356e67, #2e605b, #28534e, #214541, #1b3734, #142927, #0d1c1a, #070e0d

## Harmonies

- Complementary: #974952
- Analogous: #499767, #497997
- Triadic: #8e4997, #978e49
- Split-complementary: #974979, #976749
- Tetradic: #674997, #974952, #799749

## Colors that go with #49978e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #49978e: softer than #000 and cool enough to feel like part of the same palette. Seen in: Coastal (https://brandsweets.com/palettes/cool#coastal), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), N26 (https://brandsweets.com/colors/brands/n26-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue). — https://brandsweets.com/colors/charcoal
- **Copper** #b87333 [harmony, pool: triadic] — Copper completes a triad with #49978e — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Wellness (https://brandsweets.com/palettes/warm#wellness), Atelier (https://brandsweets.com/palettes/elegant#atelier), Riverbed (https://brandsweets.com/palettes/muted#riverbed). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #49978e in 8 real palettes, including Diner and Redfin's brand system, as the lead colour. Seen in: Diner (https://brandsweets.com/palettes/vivid#diner), Redfin (https://brandsweets.com/colors/brands/redfin-com), Five Guys (https://brandsweets.com/colors/brands/fiveguys-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/crimson
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #49978e in 4 real palettes, including Clay & Linen and Magazine Ochre, as the accent. Seen in: Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Magazine Ochre (https://brandsweets.com/palettes/editorial#magazine-ochre), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Undergrowth (https://brandsweets.com/palettes/dark#undergrowth). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #49978e: 9 real palettes, including Peacock and Intel's brand system, as the supporting colour. Seen in: Peacock (https://brandsweets.com/palettes/vivid#peacock), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/denim
- **Goldenrod** #daa520 [pool] — Goldenrod shows up next to #49978e in 4 real palettes, including Noir Beauty and Ledger Dark, as the lead colour. Seen in: Noir Beauty (https://brandsweets.com/palettes/dark#noir-beauty), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Open House (https://brandsweets.com/palettes/clean#open-house), Sapphire & Gold (https://brandsweets.com/palettes/luxury#sapphire-and-gold). — https://brandsweets.com/colors/goldenrod
- **Midnight Blue** #191970 [pool] — 9 real palettes, including Tide Pool and Ford's brand system put Midnight Blue beside #49978e, as that palette's text colour. Seen in: Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Ford (https://brandsweets.com/colors/brands/ford-com), Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), SoFi (https://brandsweets.com/colors/brands/sofi-com). — https://brandsweets.com/colors/midnightblue
- **Orange** #ffa500 [pool] — 5 real palettes, including Campus and Mint Modern put Orange beside #49978e, as the accent. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), Mint Modern (https://brandsweets.com/palettes/modern#mint-modern), Graphite (https://brandsweets.com/palettes/technical#graphite), Gopro (https://brandsweets.com/colors/brands/gopro-com). — https://brandsweets.com/colors/orange

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.44:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #3d7f78 (4.66:1); AA: background → #242424 (4.51:1); AAA: text → #2e605b (7.14:1)
- On black (#000000): 6.1:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #50a59b (7.2:1)

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/49978e-a2bebe-d459a3-1f292d-e9f1ec?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#49978e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.