# #4955df

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#4955df`
- RGB: rgb(73, 85, 223)
- HSL: hsl(235, 70%, 58%)
- OKLCH: oklch(0.525 0.207 273.1)
- Relative luminance: 0.1324
- Nearest named color: Arcane Brew (#5260e1, Δ 2.94) — https://brandsweets.com/colors/arcane-brew
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/4955df

## Tints & shades

- Tints (toward white): #5a66e2, #6c76e5, #7d86e8, #8e96eb, #a0a6ee, #b1b6f1, #c2c6f4, #d4d7f7, #e5e7fa, #f6f7fd
- Shades (toward black): #3341db, #2432cc, #202db6, #1c269c, #182186, #141c71, #0f1557, #0b1041, #070a27, #030411

## Harmonies

- Complementary: #dfd249
- Analogous: #49a0df, #8749df
- Triadic: #df4955, #55df49
- Split-complementary: #df8749, #a0df49
- Tetradic: #df49a0, #dfd249, #49df87

## Colors that go with #4955df

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #4955df: softer than #000 and cool enough to feel like part of the same palette. Seen in: Campus (https://brandsweets.com/palettes/friendly#campus), UEFA (https://brandsweets.com/colors/brands/uefa-com), Docker (https://brandsweets.com/colors/brands/docker-com), Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #4955df — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com), Coinbase (https://brandsweets.com/colors/brands/coinbase). — https://brandsweets.com/colors/seagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #4955df in 7 real palettes, including Walmart's brand system and Wikipedia's brand system, as the accent. Seen in: Walmart (https://brandsweets.com/colors/brands/walmart-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), NBA (https://brandsweets.com/colors/brands/nba-com), Warner Bros. (https://brandsweets.com/colors/brands/warnerbros-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 12 real palettes, including Signal's brand system and Headspace's brand system put Blue beside #4955df, as the supporting colour. Seen in: Signal (https://brandsweets.com/colors/brands/signal-org), Headspace (https://brandsweets.com/colors/brands/headspace-com), Pixar (https://brandsweets.com/colors/brands/pixar-com), Dropbox (https://brandsweets.com/colors/brands/dropbox-com). — https://brandsweets.com/colors/blue
- **Blue Violet** #8a2be2 [harmony, pool: analogous] — Blue Violet is #4955df's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Yahoo (https://brandsweets.com/colors/brands/yahoo-com), ClickUp (https://brandsweets.com/colors/brands/clickup-com), Twitch (https://brandsweets.com/colors/brands/twitch-tv). — https://brandsweets.com/colors/blueviolet
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #4955df: 12 real palettes, including NHL's brand system and Nokia's brand system, as the accent. Seen in: NHL (https://brandsweets.com/colors/brands/nhl-com), Nokia (https://brandsweets.com/colors/brands/nokia-com), Warbyparker (https://brandsweets.com/colors/brands/warbyparker-com), Nivea (https://brandsweets.com/colors/brands/nivea-com). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #4955df: 8 real palettes, including Roblox's brand system and NBA's brand system, as the supporting colour. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), NBA (https://brandsweets.com/colors/brands/nba-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Webflow (https://brandsweets.com/colors/brands/webflow-com). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #4955df in 18 real palettes, including Chase's brand system and Netflix's brand system, as the accent. Seen in: Chase (https://brandsweets.com/colors/brands/chase-com), Netflix (https://brandsweets.com/colors/brands/netflix), Ulta Beauty (https://brandsweets.com/colors/brands/ulta-com), Foot Locker (https://brandsweets.com/colors/brands/footlocker-com). — https://brandsweets.com/colors/crimson

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.76:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #3341db (7.19:1)
- On black (#000000): 3.65:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #5f6ae3 (4.66:1); AA: background → #e6e6e6 (4.61:1); AAA: text → #868eea (7.07:1)

## Brands using this color

- **OktaOkta on YoutubeOkta on XOkta on LinkedIn** — accent #3f59e4 (Δ 1.499) — https://brandsweets.com/colors/brands/okta-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/4955df-9e9cc4-df8d4e-241f2d-e9eef1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#4955df" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.