# #494331

A color — warm, muted, dark, editorial, elegant, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#494331`
- RGB: rgb(73, 67, 49)
- HSL: hsl(45, 20%, 24%)
- OKLCH: oklch(0.384 0.03 91.8)
- Relative luminance: 0.0565
- Nearest named color: Taupe (#483c32, Δ 2.34) — https://brandsweets.com/colors/taupe
- Moods: warm, muted, dark, editorial, elegant, luxury, bold
- Page: https://brandsweets.com/colors/494331

## Tints & shades

- Tints (toward white): #5f573f, #776d50, #8d815e, #a19572, #afa588, #beb69d, #cec8b6, #dcd8cb, #edeae3, #fbfaf9
- Shades (toward black): #433e2d, #3d3829, #373225, #312d21, #2b271d, #252218, #1f1c14, #181610, #12110c, #0c0b08

## Harmonies

- Complementary: #313749
- Analogous: #493731, #434931
- Triadic: #314943, #433149
- Split-complementary: #314349, #373149
- Tetradic: #314937, #313749, #493143

## Colors that go with #494331

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Blue** #0000ff [pool] — 9 real palettes, including Dunkin''s brand system and Jeep's brand system put Blue beside #494331, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Jeep (https://brandsweets.com/colors/brands/jeep-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Instacart (https://brandsweets.com/colors/brands/instacart-com). — https://brandsweets.com/colors/blue
- **Blush Pink** #e8b4b8 [pool] — 4 real palettes, including Nursery and Garden Wedding put Blush Pink beside #494331, as the lead colour. Seen in: Nursery (https://brandsweets.com/palettes/light#nursery), Garden Wedding (https://brandsweets.com/palettes/light#garden-wedding), Blush (https://brandsweets.com/palettes/light#blush), Rain Garden (https://brandsweets.com/palettes/cool#rain-garden). — https://brandsweets.com/colors/blush-pink
- **Champagne** #f7e7ce [pool] — 4 real palettes, including Sweetgreen's brand system and Darkroom put Champagne beside #494331, as the supporting colour. Seen in: Sweetgreen (https://brandsweets.com/colors/brands/sweetgreen-com), Darkroom (https://brandsweets.com/palettes/muted#darkroom), Bramble (https://brandsweets.com/palettes/muted#bramble), BrandSweets (https://brandsweets.com/colors/brands/brandsweets). — https://brandsweets.com/colors/champagne
- **Copper** #b87333 [pool] — Designers have shipped Copper with #494331: 6 real palettes, including Notion's brand system and Bakery. Seen in: Notion (https://brandsweets.com/colors/brands/notion), Bakery (https://brandsweets.com/palettes/warm#bakery), Clean Beauty (https://brandsweets.com/palettes/minimal#clean-beauty), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Crimson** #dc143c [pool] — Crimson is paired with #494331 in 11 real palettes, including Dunkin''s brand system and Codecademy's brand system, as the accent. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com), Burger King (https://brandsweets.com/colors/brands/bk-com), M&M's (https://brandsweets.com/colors/brands/mms-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #494331: 8 real palettes, including Hinge's brand system and Jack Daniel's's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Starlink (https://brandsweets.com/colors/brands/starlink-com), Amazon (https://brandsweets.com/colors/brands/amazon-com). — https://brandsweets.com/colors/denim
- **Emerald Green** #50c878 [pool] — Emerald Green is paired with #494331 in 8 real palettes, including Minecraft's brand system and Chime's brand system, as the supporting colour. Seen in: Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Chime (https://brandsweets.com/colors/brands/chime-com), Docker (https://brandsweets.com/colors/brands/docker-com), Neon (https://brandsweets.com/colors/brands/neon-tech). — https://brandsweets.com/colors/emerald-green
- **White Smoke** #f5f5f5 [role] — White Smoke is the near-white surface #494331 was made for — maximum legibility with no colour cast to argue with. — https://brandsweets.com/colors/whitesmoke

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.86:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.13:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #817656 (4.66:1); AA: background → #b0b0b0 (4.54:1); AAA: text → #a19572 (7.06:1); AAA: background → #dbdbdb (7.12:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/494331-c4be9c-62afcb-2b2d1f-f1ebe9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#494331" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
