# #491d5e

A color — cool, dark, luxury, bold, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#491d5e`
- RGB: rgb(73, 29, 94)
- HSL: hsl(281, 53%, 24%)
- OKLCH: oklch(0.328 0.116 313)
- Relative luminance: 0.031
- Nearest named color: Fading Horizon (#442266, Δ 1.973) — https://brandsweets.com/colors/fading-horizon
- Moods: cool, dark, luxury, bold, modern
- Page: https://brandsweets.com/colors/491d5e

## Tints & shades

- Tints (toward white): #5e2579, #772f98, #8c37b3, #a04cc8, #af67d0, #bd82d9, #cea1e2, #dcbdeb, #eddcf4, #fbf7fd
- Shades (toward black): #431a56, #3d184e, #371646, #31133e, #2b1137, #250e2f, #1e0c27, #180a1f, #120717, #0c0510

## Harmonies

- Complementary: #315e1d
- Analogous: #291d5e, #5e1d52
- Triadic: #5e491d, #1d5e49
- Split-complementary: #525e1d, #1d5e29
- Tetradic: #5e291d, #315e1d, #1d525e

## Colors that go with #491d5e

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #491d5e on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Asana (https://brandsweets.com/colors/brands/asana-com). — https://brandsweets.com/colors/seagreen
- **Blue** #0000ff [pool] — 5 real palettes, including Sketch's brand system and Tim Hortons's brand system put Blue beside #491d5e, as the accent. Seen in: Sketch (https://brandsweets.com/colors/brands/sketch-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Monzo (https://brandsweets.com/colors/brands/monzo-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #491d5e: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Tumblr (https://brandsweets.com/colors/brands/tumblr-com), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #491d5e in 7 real palettes, including Marvel's brand system and Casper Sleep's brand system, as the accent. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Lenovo (https://brandsweets.com/colors/brands/lenovo-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #491d5e: 10 real palettes, including Hinge's brand system and Discover's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Discover (https://brandsweets.com/colors/brands/discover-com), Panasonic (https://brandsweets.com/colors/brands/panasonic-com), Heinz (https://brandsweets.com/colors/brands/heinz-com). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 9 real palettes, including Tide Pool and Gillette's brand system put Midnight Blue beside #491d5e, as that palette's text colour. Seen in: Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Gillette (https://brandsweets.com/colors/brands/gillette-com), Volkswagen (https://brandsweets.com/colors/brands/vw-com), Visa (https://brandsweets.com/colors/brands/visa-com). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #491d5e: 5 real palettes, including Macaron and Frost & Ember, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Sorbet (https://brandsweets.com/palettes/light#sorbet), Opera (https://brandsweets.com/colors/brands/opera-com). — https://brandsweets.com/colors/powderblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #491d5e in 6 real palettes, including Confluent's brand system and Docker's brand system, as the supporting colour. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Docker (https://brandsweets.com/colors/brands/docker-com), Discord (https://brandsweets.com/colors/brands/discord), Rotten Tomatoes (https://brandsweets.com/colors/brands/rottentomatoes-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.96:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.62:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a34fc9 (4.52:1); AA: background → #999999 (4.55:1); AAA: text → #bb7ed7 (7.08:1); AAA: background → #bfbfbf (7.05:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/491d5e-ba9fc1-b6cb62-2d1f2c-ebe9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#491d5e" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.