# #490446

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#490446`
- RGB: rgb(73, 4, 70)
- HSL: hsl(303, 90%, 15%)
- OKLCH: oklch(0.286 0.124 330.3)
- Relative luminance: 0.0195
- Nearest named color: Velvet Cosmos (#441144, Δ 2.064) — https://brandsweets.com/colors/velvet-cosmos
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/490446

## Tints & shades

- Tints (toward white): #6f066a, #9b0894, #c20ab9, #e90cde, #f42fea, #f655ee, #f87cf2, #faa3f6, #fccffa, #fef5fe
- Shades (toward black): #440441, #3f033c, #3a0337, #350333, #30032e, #270225, #220220, #1d021c, #180117, #130112

## Harmonies

- Complementary: #044907
- Analogous: #2a0449, #490423
- Triadic: #454904, #044549
- Split-complementary: #234904, #04492a
- Tetradic: #492a04, #044907, #042349

## Colors that go with #490446

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #490446: 7 real palettes, including Heinz's brand system and Discover's brand system, as the accent. Seen in: Heinz (https://brandsweets.com/colors/brands/heinz-com), Discover (https://brandsweets.com/colors/brands/discover-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Box (https://brandsweets.com/colors/brands/box-com). — https://brandsweets.com/colors/denim
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #490446: 4 real palettes, including Sorbet and Macaron, as the accent. Seen in: Sorbet (https://brandsweets.com/palettes/light#sorbet), Macaron (https://brandsweets.com/palettes/light#macaron), Opera (https://brandsweets.com/colors/brands/opera-com), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/powderblue
- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #490446 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #490446: 3 real palettes, including SoFi's brand system and Dusk, as the supporting colour. Seen in: SoFi (https://brandsweets.com/colors/brands/sofi-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/cadetblue
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #490446: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Microsoft (https://brandsweets.com/colors/brands/microsoft-com). — https://brandsweets.com/colors/charcoal
- **Cream** #fffdd0 [role, pool] — Cream is the surface #490446 wants: a warm off-white that shares its undertone, so #490446 reads softer on it than on pure white. Seen in: MetaMask (https://brandsweets.com/colors/brands/metamask-io). — https://brandsweets.com/colors/cream
- **Light Pink** #ffb6c1 [pool] — Light Pink shows up next to #490446 in 3 real palettes, including Sorbet and Macaron, as the lead colour. Seen in: Sorbet (https://brandsweets.com/palettes/light#sorbet), Macaron (https://brandsweets.com/palettes/light#macaron), Pastel Pop (https://brandsweets.com/palettes/playful#pastel-pop). — https://brandsweets.com/colors/lightpink
- **Midnight Blue** #191970 [pool] — 3 real palettes, including Tide Pool and Volkswagen's brand system put Midnight Blue beside #490446, as that palette's text colour. Seen in: Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Volkswagen (https://brandsweets.com/colors/brands/vw-com), Allbirds (https://brandsweets.com/colors/brands/allbirds-com). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 15.12:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.39:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d00bc6 (4.55:1); AA: background → #8f8f8f (4.67:1); AAA: text → #f547ed (7.01:1); AAA: background → #b3b3b3 (7.21:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/490446-c19fbb-8fcb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#490446" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
