# #48affe

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#48affe`
- RGB: rgb(72, 175, 254)
- HSL: hsl(206, 99%, 64%)
- OKLCH: oklch(0.729 0.149 245.2)
- Relative luminance: 0.3919
- Nearest named color: Cerulean (#55aaee, Δ 2.439) — https://brandsweets.com/colors/cerulean
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/48affe

## Tints & shades

- Tints (toward white): #58b6fe, #6cbffe, #7bc5fe, #8fcefe, #9fd5ff, #aedcff, #c2e4ff, #d1ebff, #e6f4ff, #f5fbff
- Shades (toward black): #2aa2fe, #0b95fe, #0185e9, #0173cb, #0162ad, #01518e, #014070, #002e51, #001d33, #000c14

## Harmonies

- Complementary: #fe9748
- Analogous: #48fef2, #4854fe
- Triadic: #fe48af, #affe48
- Split-complementary: #fe4854, #fef248
- Tetradic: #f248fe, #fe9748, #54fe48

## Colors that go with #48affe

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #48affe: softer than #000 and cool enough to feel like part of the same palette. Seen in: Blizzard (https://brandsweets.com/colors/brands/blizzard-com), Lamborghini (https://brandsweets.com/colors/brands/lamborghini-com), Lagoon (https://brandsweets.com/palettes/vivid#lagoon), Mercury (https://brandsweets.com/colors/brands/mercury-com). — https://brandsweets.com/colors/charcoal
- **Dark Orange** #ff8c00 [harmony, pool: complementary] — Dark Orange sits directly opposite #48affe on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Learning App (https://brandsweets.com/palettes/playful#learning-app), Elastic (https://brandsweets.com/colors/brands/elastic-co), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com), PayPal (https://brandsweets.com/colors/brands/paypal-com). — https://brandsweets.com/colors/darkorange
- **Amber** #ffbf00 [pool] — Amber is paired with #48affe in 7 real palettes, including NBA's brand system and Salesforce's brand system, as the lead colour. Seen in: NBA (https://brandsweets.com/colors/brands/nba-com), Salesforce (https://brandsweets.com/colors/brands/salesforce-com), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 5 real palettes, including Warp's brand system and Unity's brand system put Blue beside #48affe, as the supporting colour. Seen in: Warp (https://brandsweets.com/colors/brands/warp-dev), Unity (https://brandsweets.com/colors/brands/unity-com), Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/blue
- **Denim** #1560bd [pool] — Designers have shipped Denim with #48affe: 7 real palettes, including Venmo's brand system and Coca-Cola's brand system, as the accent. Seen in: Venmo (https://brandsweets.com/colors/brands/venmo-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Apple (https://brandsweets.com/colors/brands/apple-com), Gopro (https://brandsweets.com/colors/brands/gopro-com). — https://brandsweets.com/colors/denim
- **Gold** #ffd700 [pool] — Gold shows up next to #48affe in 4 real palettes, including Prime Video's brand system and Miro's brand system, as the lead colour. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Miro (https://brandsweets.com/colors/brands/miro-com), Phantom: The money app that'll take you placesLogo PhantomLogo PhantomLogo Phantom (https://brandsweets.com/colors/brands/phantom-com), Star Wars (https://brandsweets.com/colors/brands/starwars-com). — https://brandsweets.com/colors/gold
- **Medium Sea Green** #3cb371 [pool] — Medium Sea Green is paired with #48affe in 4 real palettes, including Terminal and Unity's brand system, as the lead colour. Seen in: Terminal (https://brandsweets.com/palettes/technical#terminal), Unity (https://brandsweets.com/colors/brands/unity-com), Spotify (https://brandsweets.com/colors/brands/spotify), Telehealth (https://brandsweets.com/palettes/modern#telehealth). — https://brandsweets.com/colors/mediumseagreen
- **Midnight Blue** #191970 [pool] — 8 real palettes, including Kraken's brand system and Blue Mono put Midnight Blue beside #48affe, as the lead colour. Seen in: Kraken (https://brandsweets.com/colors/brands/kraken-com), Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Confluent (https://brandsweets.com/colors/brands/confluent-io), SoFi (https://brandsweets.com/colors/brands/sofi-com). — https://brandsweets.com/colors/midnightblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 2.38:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #0176d0 (4.66:1); AA: background → #3d3d3d (4.57:1); AAA: text → #01599d (7.2:1); AAA: background → #1c1c1c (7.17:1)
- On black (#000000): 8.84:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Remix** — secondary #59b0ff (Δ 1.309) — https://brandsweets.com/colors/brands/remix-run
- **Venmo** — secondary #4bb4ff (Δ 1.394) — https://brandsweets.com/colors/brands/venmo-com
- **Render** — secondary #33acff (Δ 1.556) — https://brandsweets.com/colors/brands/render-com
- **Mistral AI** — primary #54b4fc (Δ 1.784) — https://brandsweets.com/colors/brands/mistral-ai
- **Remix** — primary #2dacf9 (Δ 1.924) — https://brandsweets.com/colors/brands/remix-run

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/48affe-9caec4-df4e56-1f212d-e9f1f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#48affe" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
