# #48055c

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#48055c`
- RGB: rgb(72, 5, 92)
- HSL: hsl(286, 90%, 19%)
- OKLCH: oklch(0.302 0.141 316.1)
- Relative luminance: 0.0226
- Nearest named color: Clairvoyant (#480656, Δ 1.09) — https://brandsweets.com/colors/clairvoyant
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/48055c

## Tints & shades

- Tints (toward white): #660783, #8409aa, #a20bd0, #be12f3, #c938f5, #d25af6, #dd81f8, #e7a8fa, #f2cffc, #fcf5fe
- Shades (toward black): #440557, #3c044e, #390449, #31033f, #2d033a, #260330, #22022c, #1a0222, #17021d, #0f0113

## Harmonies

- Complementary: #195c05
- Analogous: #1c055c, #5c0545
- Triadic: #5c4805, #055c48
- Split-complementary: #455c05, #055c1c
- Tetradic: #5c1c05, #195c05, #05455c

## Colors that go with #48055c

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Midnight Blue** #191970 [pool] — 4 real palettes, including Visa's brand system and Tide Pool put Midnight Blue beside #48055c, as the lead colour. Seen in: Visa (https://brandsweets.com/colors/brands/visa-com), Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Crest (https://brandsweets.com/colors/brands/crest-com), Gillette (https://brandsweets.com/colors/brands/gillette-com). — https://brandsweets.com/colors/midnightblue
- **Tomato** #ff6347 [pool] — 4 real palettes, including FedEx's brand system and Golden Hour put Tomato beside #48055c, as the supporting colour. Seen in: FedEx (https://brandsweets.com/colors/brands/fedex-com), Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com), Harley-Davidson (https://brandsweets.com/colors/brands/harley-davidson-com). — https://brandsweets.com/colors/tomato
- **Forest Green** #228b22 [harmony: complementary] — Forest Green sits directly opposite #48055c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/forestgreen
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #48055c: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #48055c in 3 real palettes, including Casper Sleep's brand system and Marvel's brand system, as the lead colour. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Lenovo (https://brandsweets.com/colors/brands/lenovo-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #48055c: 3 real palettes, including Hinge's brand system and Discover's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Discover (https://brandsweets.com/colors/brands/discover-com), Heinz (https://brandsweets.com/colors/brands/heinz-com). — https://brandsweets.com/colors/denim
- **Slate Blue** #6a5acd [harmony, pool: analogous] — Slate Blue is #48055c's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Superhuman (https://brandsweets.com/colors/brands/superhuman-com). — https://brandsweets.com/colors/slateblue
- **Taupe** #483c32 [pool] — Taupe is paired with #48055c in 3 real palettes, including American Eagle's brand system and Gillette's brand system, as the lead colour. Seen in: American Eagle (https://brandsweets.com/colors/brands/ae-com), Gillette (https://brandsweets.com/colors/brands/gillette-com), Superhuman (https://brandsweets.com/colors/brands/superhuman-com). — https://brandsweets.com/colors/taupe

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 14.46:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.45:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #bd0df2 (4.5:1); AA: background → #919191 (4.59:1); AAA: text → #d669f7 (7.22:1); AAA: background → #b5b5b5 (7.05:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/48055c-bd9fc1-adcb62-2d1f2a-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#48055c" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
