# #480552

A color — cool, vivid, dark, technical, modern, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#480552`
- RGB: rgb(72, 5, 82)
- HSL: hsl(292, 89%, 17%)
- OKLCH: oklch(0.294 0.132 321.8)
- Relative luminance: 0.021
- Nearest named color: Clairvoyant (#480656, Δ 0.735) — https://brandsweets.com/colors/clairvoyant
- Moods: cool, vivid, dark, technical, modern, luxury, bold
- Page: https://brandsweets.com/colors/480552

## Tints & shades

- Tints (toward white): #690778, #8b099f, #ad0cc6, #cf0eec, #da35f3, #e15bf5, #e882f8, #efa8fa, #f6cffc, #fdf5fe
- Shades (toward black): #43044d, #3b0443, #37043f, #33033a, #2e0335, #26032b, #220227, #1e0222, #150118, #110113

## Harmonies

- Complementary: #0f5205
- Analogous: #210552, #520536
- Triadic: #524805, #055248
- Split-complementary: #365205, #055221
- Tetradic: #522105, #0f5205, #053652

## Colors that go with #480552

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Denim** #1560bd [pool] — Designers have shipped Denim with #480552: 4 real palettes, including Heinz's brand system and Discover's brand system, as the accent. Seen in: Heinz (https://brandsweets.com/colors/brands/heinz-com), Discover (https://brandsweets.com/colors/brands/discover-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/denim
- **Midnight Blue** #191970 [pool] — 4 real palettes, including Tide Pool and Visa's brand system put Midnight Blue beside #480552, as that palette's text colour. Seen in: Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Visa (https://brandsweets.com/colors/brands/visa-com), Volkswagen (https://brandsweets.com/colors/brands/vw-com), Crest (https://brandsweets.com/colors/brands/crest-com). — https://brandsweets.com/colors/midnightblue
- **Forest Green** #228b22 [harmony: complementary] — Forest Green sits directly opposite #480552 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/forestgreen
- **Crimson** #dc143c [pool] — Crimson is paired with #480552 in 3 real palettes, including Tim Hortons's brand system and Marvel's brand system, as the supporting colour. Seen in: Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com). — https://brandsweets.com/colors/crimson
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #480552: 3 real palettes, including Macaron and Sorbet, as the supporting colour. Seen in: Macaron (https://brandsweets.com/palettes/light#macaron), Sorbet (https://brandsweets.com/palettes/light#sorbet), Opera (https://brandsweets.com/colors/brands/opera-com). — https://brandsweets.com/colors/powderblue
- **Olive Green** #808000 [harmony: split] — Olive Green is a split-complement of #480552: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/olive
- **Teal** #008080 [harmony: split] — Teal is a split-complement of #480552: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/teal
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #480552: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 14.8:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.42:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #c60de3 (4.57:1); AA: background → #8f8f8f (4.58:1); AAA: text → #e15bf5 (7.02:1); AAA: background → #b3b3b3 (7.06:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/480552-c09fc1-a3cb62-2d1f29-ece9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#480552" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
