# #474afa

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#474afa`
- RGB: rgb(71, 74, 250)
- HSL: hsl(239, 95%, 63%)
- OKLCH: oklch(0.531 0.253 273)
- Relative luminance: 0.1314
- Nearest named color: Meteor Shower (#5533ff, Δ 3.591) — https://brandsweets.com/colors/meteor-shower
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/474afa

## Tints & shades

- Tints (toward white): #5b5efb, #6a6cfb, #7e80fc, #8d8efc, #a1a2fd, #afb1fd, #c3c4fd, #d2d3fe, #e6e7fe, #f5f5ff
- Shades (toward black): #292dfa, #0b0ff9, #0609e0, #0508c2, #0407a9, #04068b, #03056d, #020350, #010232, #010114

## Harmonies

- Complementary: #faf747
- Analogous: #47a4fa, #9e47fa
- Triadic: #fa474a, #4afa47
- Split-complementary: #fa9e47, #a4fa47
- Tetradic: #fa47a4, #faf747, #47fa9e

## Colors that go with #474afa

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #474afa: softer than #000 and cool enough to feel like part of the same palette. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Zoom (https://brandsweets.com/colors/brands/zoom-us), Campus (https://brandsweets.com/palettes/friendly#campus), HP (https://brandsweets.com/colors/brands/hp-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: triadic] — Sea Green completes a triad with #474afa — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Intel (https://brandsweets.com/colors/brands/intel-com), Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Netflix (https://brandsweets.com/colors/brands/netflix). — https://brandsweets.com/colors/seagreen
- **Amber** #ffbf00 [pool] — Amber is paired with #474afa in 6 real palettes, including Walmart's brand system and Mastodon hosted on mastodon.social's brand system, as the accent. Seen in: Walmart (https://brandsweets.com/colors/brands/walmart-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), NBA (https://brandsweets.com/colors/brands/nba-com), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 8 real palettes, including Signal's brand system and Dropbox's brand system put Blue beside #474afa, as the supporting colour. Seen in: Signal (https://brandsweets.com/colors/brands/signal-org), Dropbox (https://brandsweets.com/colors/brands/dropbox-com), Headspace (https://brandsweets.com/colors/brands/headspace-com), MongoDB (https://brandsweets.com/colors/brands/mongodb-com). — https://brandsweets.com/colors/blue
- **Cobalt Blue** #0047ab [pool] — Designers have shipped Cobalt Blue with #474afa: 12 real palettes, including Nokia's brand system and Nivea's brand system, as the lead colour. Seen in: Nokia (https://brandsweets.com/colors/brands/nokia-com), Nivea (https://brandsweets.com/colors/brands/nivea-com), NHL (https://brandsweets.com/colors/brands/nhl-com), Behance (https://brandsweets.com/colors/brands/behance-net). — https://brandsweets.com/colors/cobalt
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #474afa: 9 real palettes, including Roblox's brand system and Mastodon hosted on mastodon.social's brand system, as the supporting colour. Seen in: Roblox (https://brandsweets.com/colors/brands/roblox-com), Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Webflow (https://brandsweets.com/colors/brands/webflow-com), Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #474afa in 12 real palettes, including Coinbase's brand system and Toyota's brand system. Seen in: Coinbase (https://brandsweets.com/colors/brands/coinbase), Toyota (https://brandsweets.com/colors/brands/toyota-com), Chase (https://brandsweets.com/colors/brands/chase-com), WWE (https://brandsweets.com/colors/brands/wwe-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #474afa: 4 real palettes, including Warp's brand system and Elastic's brand system, as the lead colour. Seen in: Warp (https://brandsweets.com/colors/brands/warp-dev), Elastic (https://brandsweets.com/colors/brands/elastic-co), Calm (https://brandsweets.com/colors/brands/calm-com), Kraken (https://brandsweets.com/colors/brands/kraken-com). — https://brandsweets.com/colors/deepskyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 5.79:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #2e32fa (7.11:1)
- On black (#000000): 3.63:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #6062fb (4.64:1); AA: background → #e3e3e3 (4.51:1); AAA: text → #888afc (7.09:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/474afa-a09cc4-df964e-251f2d-e9edf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#474afa" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.