# #472a30

A color — warm, muted, dark, editorial, elegant, luxury, bold. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#472a30`
- RGB: rgb(71, 42, 48)
- HSL: hsl(348, 26%, 22%)
- OKLCH: oklch(0.323 0.044 6.4)
- Relative luminance: 0.0321
- Nearest named color: Brown Coffee (#4a2c2a, Δ 1.513) — https://brandsweets.com/colors/brown-coffee
- Moods: warm, muted, dark, editorial, elegant, luxury, bold
- Page: https://brandsweets.com/colors/472a30

## Tints & shades

- Tints (toward white): #603941, #774650, #915561, #a46572, #b47e89, #c398a1, #d0afb5, #dfc8cd, #ecdfe2, #fbf9f9
- Shades (toward black): #40262b, #3a2227, #372025, #301c20, #2a191c, #231518, #1d1113, #1a0f11, #130b0d, #0d0809

## Harmonies

- Complementary: #2a4741
- Analogous: #472a3e, #47322a
- Triadic: #2f472a, #2a2f47
- Split-complementary: #2a4732, #2a3e47
- Tetradic: #3e472a, #2a4741, #322a47

## Colors that go with #472a30

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Dark Olive Green** #556b2f [harmony, pool: triadic] — Dark Olive Green completes a triad with #472a30 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Clay & Linen (https://brandsweets.com/palettes/warm#clay-and-linen), Cider (https://brandsweets.com/palettes/warm#cider). — https://brandsweets.com/colors/darkolivegreen
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #472a30: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Mushroom (https://brandsweets.com/palettes/neutral#mushroom), Asana (https://brandsweets.com/colors/brands/asana-com), Wellness (https://brandsweets.com/palettes/warm#wellness), Subaru (https://brandsweets.com/colors/brands/subaru-com). — https://brandsweets.com/colors/seagreen
- **Sienna** #a0522d [harmony, pool: analogous] — Sienna is #472a30's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Olive Grove (https://brandsweets.com/palettes/muted#olive-grove), Harvest (https://brandsweets.com/palettes/warm#harvest), BrandSweets (https://brandsweets.com/colors/brands/brandsweets), Woodsmoke (https://brandsweets.com/palettes/dark#woodsmoke). — https://brandsweets.com/colors/sienna
- **Steel Blue** #4682b4 [harmony, pool: triadic] — Steel Blue completes a triad with #472a30 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Discover (https://brandsweets.com/colors/brands/discover-com), Retro Pop (https://brandsweets.com/palettes/playful#retro-pop). — https://brandsweets.com/colors/steelblue
- **Teal** #008080 [harmony, pool: complementary] — Teal sits directly opposite #472a30 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Mid-Century (https://brandsweets.com/palettes/warm#mid-century), Saffron (https://brandsweets.com/palettes/warm#saffron), N26 (https://brandsweets.com/colors/brands/n26-com), Alpine (https://brandsweets.com/palettes/cool#alpine). — https://brandsweets.com/colors/teal
- **Amber** #ffbf00 [pool] — Amber is paired with #472a30 in 7 real palettes, including McDonald's's brand system and Beach Hut, as the lead colour. Seen in: McDonald's (https://brandsweets.com/colors/brands/mcdonalds-com), Beach Hut (https://brandsweets.com/palettes/light#beach-hut), Wikipedia (https://brandsweets.com/colors/brands/wikipedia-org), Google (https://brandsweets.com/colors/brands/google-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 13 real palettes, including Dunkin''s brand system and Tim Hortons's brand system put Blue beside #472a30, as the supporting colour. Seen in: Dunkin' (https://brandsweets.com/colors/brands/dunkindonuts-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Headspace (https://brandsweets.com/colors/brands/headspace-com). — https://brandsweets.com/colors/blue
- **Cream** #fffdd0 [role] — Cream is the surface #472a30 wants: a warm off-white that shares its undertone, so #472a30 reads softer on it than on pure white. — https://brandsweets.com/colors/cream

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.79:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.64:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #a3626f (4.53:1); AA: background → #9c9c9c (4.66:1); AAA: text → #bb8b95 (7.24:1); AAA: background → #c2c2c2 (7.18:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- editorial: https://brandsweets.com/fonts/mood/editorial
- elegant: https://brandsweets.com/fonts/mood/elegant
- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/472a30-c49c9f-62cb83-2d231f-f1e9ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#472a30" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.