# #470144

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#470144`
- RGB: rgb(71, 1, 68)
- HSL: hsl(303, 97%, 14%)
- OKLCH: oklch(0.278 0.125 330.4)
- Relative luminance: 0.0178
- Nearest named color: Velvet Cosmos (#441144, Δ 2.341) — https://brandsweets.com/colors/velvet-cosmos
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/470144

## Tints & shades

- Tints (toward white): #6f0269, #9c0294, #c403ba, #f104e5, #fc22f1, #fc4af3, #fd77f6, #fea0f9, #fecdfc, #fff5fe
- Shades (toward black): #41013e, #3c0139, #370135, #320130, #2d012b, #280126, #230121, #1e001d, #190018, #140013

## Harmonies

- Complementary: #014605
- Analogous: #270146, #460120
- Triadic: #434601, #014346
- Split-complementary: #204601, #014627
- Tetradic: #462701, #014605, #012046

## Colors that go with #470144

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #470144: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Volkswagen (https://brandsweets.com/colors/brands/vw-com), Microsoft (https://brandsweets.com/colors/brands/microsoft-com). — https://brandsweets.com/colors/charcoal
- **Denim** #1560bd [pool] — Designers have shipped Denim with #470144: 7 real palettes, including Heinz's brand system and Discover's brand system, as the accent. Seen in: Heinz (https://brandsweets.com/colors/brands/heinz-com), Discover (https://brandsweets.com/colors/brands/discover-com), Box (https://brandsweets.com/colors/brands/box-com), Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/denim
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #470144: 4 real palettes, including Sorbet and Opera's brand system, as the accent. Seen in: Sorbet (https://brandsweets.com/palettes/light#sorbet), Opera (https://brandsweets.com/colors/brands/opera-com), Macaron (https://brandsweets.com/palettes/light#macaron), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/powderblue
- **Sea Green** #2e8b57 [harmony: complementary] — Sea Green sits directly opposite #470144 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/seagreen
- **Blue** #0000ff [pool] — 3 real palettes, including Sketch's brand system and Tim Hortons's brand system put Blue beside #470144, as the accent. Seen in: Sketch (https://brandsweets.com/colors/brands/sketch-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Monzo (https://brandsweets.com/colors/brands/monzo-com). — https://brandsweets.com/colors/blue
- **Cadet Blue** #5f9ea0 [pool] — Designers have shipped Cadet Blue with #470144: 3 real palettes, including SoFi's brand system and Dusk, as the supporting colour. Seen in: SoFi (https://brandsweets.com/colors/brands/sofi-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Open House (https://brandsweets.com/palettes/clean#open-house). — https://brandsweets.com/colors/cadetblue
- **Cream** #fffdd0 [role, pool] — Cream is the surface #470144 wants: a warm off-white that shares its undertone, so #470144 reads softer on it than on pure white. Seen in: MetaMask (https://brandsweets.com/colors/brands/metamask-io). — https://brandsweets.com/colors/cream
- **Light Pink** #ffb6c1 [pool] — Light Pink shows up next to #470144 in 3 real palettes, including Sorbet and Pastel Pop, as the lead colour. Seen in: Sorbet (https://brandsweets.com/palettes/light#sorbet), Pastel Pop (https://brandsweets.com/palettes/playful#pastel-pop), Macaron (https://brandsweets.com/palettes/light#macaron). — https://brandsweets.com/colors/lightpink

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 15.49:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.36:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d303c9 (4.63:1); AA: background → #8c8c8c (4.61:1); AAA: text → #fc3bf2 (7.05:1); AAA: background → #b0b0b0 (7.14:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/470144-c19fbb-8fcb62-2d1f26-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#470144" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.