# #47013d

A color — warm, vivid, dark, playful, bold, luxury. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#47013d`
- RGB: rgb(71, 1, 61)
- HSL: hsl(309, 97%, 14%)
- OKLCH: oklch(0.273 0.119 335.6)
- Relative luminance: 0.017
- Nearest named color: Velvet Cosmos (#441144, Δ 2.573) — https://brandsweets.com/colors/velvet-cosmos
- Moods: warm, vivid, dark, playful, bold, luxury
- Page: https://brandsweets.com/colors/47013d

## Tints & shades

- Tints (toward white): #6f025e, #9c0285, #c403a7, #f104ce, #fc22db, #fc4ae2, #fd77e9, #fea0ef, #fecdf7, #fff5fd
- Shades (toward black): #410138, #3c0133, #37012f, #32012b, #2d0127, #280122, #23011e, #1e001a, #190015, #140011

## Harmonies

- Complementary: #01460b
- Analogous: #2e0146, #460119
- Triadic: #3c4601, #013c46
- Split-complementary: #194601, #01462e
- Tetradic: #462e01, #01460b, #011946

## Colors that go with #47013d

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #47013d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Tide Pool (https://brandsweets.com/palettes/cool#tide-pool), Volkswagen (https://brandsweets.com/colors/brands/vw-com), Microsoft (https://brandsweets.com/colors/brands/microsoft-com), Hinge (https://brandsweets.com/colors/brands/hinge-co). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [harmony, pool: analogous] — Crimson is #47013d's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Pinterest (https://brandsweets.com/colors/brands/pinterest-com), Burger King (https://brandsweets.com/colors/brands/bk-com), Formula 1 (https://brandsweets.com/colors/brands/formula1-com). — https://brandsweets.com/colors/crimson
- **Sea Green** #2e8b57 [harmony, pool: complementary] — Sea Green sits directly opposite #47013d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Wellness (https://brandsweets.com/palettes/warm#wellness). — https://brandsweets.com/colors/seagreen
- **Blue** #0000ff [pool] — 5 real palettes, including Sketch's brand system and Tim Hortons's brand system put Blue beside #47013d, as the accent. Seen in: Sketch (https://brandsweets.com/colors/brands/sketch-com), Tim Hortons (https://brandsweets.com/colors/brands/timhortons-com), Warp (https://brandsweets.com/colors/brands/warp-dev), Monzo (https://brandsweets.com/colors/brands/monzo-com). — https://brandsweets.com/colors/blue
- **Copper** #b87333 [pool] — Designers have shipped Copper with #47013d: 4 real palettes, including Chipotle's brand system and Dusk, as the accent. Seen in: Chipotle (https://brandsweets.com/colors/brands/chipotle-com), Dusk (https://brandsweets.com/palettes/cool#dusk), Wellness (https://brandsweets.com/palettes/warm#wellness), Desert Road (https://brandsweets.com/palettes/warm#desert-road). — https://brandsweets.com/colors/copper
- **Dark Olive Green** #556b2f [pool] — Dark Olive Green shows up next to #47013d in 4 real palettes, including Cider and Oatmeal, as the accent. Seen in: Cider (https://brandsweets.com/palettes/warm#cider), Oatmeal (https://brandsweets.com/palettes/neutral#oatmeal), Warp (https://brandsweets.com/colors/brands/warp-dev), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com). — https://brandsweets.com/colors/darkolivegreen
- **Denim** #1560bd [pool] — Designers have shipped Denim with #47013d: 11 real palettes, including Heinz's brand system and Box's brand system, as the accent. Seen in: Heinz (https://brandsweets.com/colors/brands/heinz-com), Box (https://brandsweets.com/colors/brands/box-com), Discover (https://brandsweets.com/colors/brands/discover-com), Dusk (https://brandsweets.com/palettes/cool#dusk). — https://brandsweets.com/colors/denim
- **Eggplant** #614051 [pool] — Eggplant shows up next to #47013d in 4 real palettes, including Golden Hour and Blush, as the accent. Seen in: Golden Hour (https://brandsweets.com/palettes/warm#golden-hour), Blush (https://brandsweets.com/palettes/light#blush), Sepia Mono (https://brandsweets.com/palettes/warm#sepia-mono), GitHub (https://brandsweets.com/colors/brands/github). — https://brandsweets.com/colors/eggplant

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 15.68:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.34:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #d803b8 (4.62:1); AA: background → #8a8a8a (4.54:1); AAA: text → #fc45e1 (7.08:1); AAA: background → #b0b0b0 (7.23:1)

## Fonts for this mood

- warm: https://brandsweets.com/fonts/mood/warm
- playful: https://brandsweets.com/fonts/mood/playful
- bold: https://brandsweets.com/fonts/mood/bold
- luxury: https://brandsweets.com/fonts/mood/luxury

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/47013d-c19fb8-85cb62-2d1f25-eee9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#47013d" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.