# #463d8a

A color — cool, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#463d8a`
- RGB: rgb(70, 61, 138)
- HSL: hsl(247, 39%, 39%)
- OKLCH: oklch(0.412 0.124 284.9)
- Relative luminance: 0.0647
- Nearest named color: darkslateblue (#483d8b, Δ 0.374) — https://brandsweets.com/colors/darkslateblue
- Moods: cool, modern
- Page: https://brandsweets.com/colors/463d8a

## Tints & shades

- Tints (toward white): #5046a0, #5d51b3, #7167bc, #847cc5, #9891cf, #a9a3d7, #bdb8e0, #d1cde9, #e5e3f3, #f8f8fc
- Shades (toward black): #403880, #393271, #342d67, #2d2759, #27224e, #201c40, #1b1735, #141127, #0e0c1c, #07060e

## Harmonies

- Complementary: #818a3d
- Analogous: #3d5a8a, #6c3d8a
- Triadic: #8a463d, #3d8a46
- Split-complementary: #8a6c3d, #5a8a3d
- Tetradic: #8a3d5a, #818a3d, #3d8a6c

## Colors that go with #463d8a

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #463d8a: softer than #000 and cool enough to feel like part of the same palette. Seen in: dbt Labs (https://brandsweets.com/colors/brands/getdbt-com), Harbour (https://brandsweets.com/palettes/cool#harbour), Tumblr (https://brandsweets.com/colors/brands/tumblr-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/charcoal
- **Sea Green** #2e8b57 [harmony, pool: split] — Sea Green is a split-complement of #463d8a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Jack Daniel's (https://brandsweets.com/colors/brands/jackdaniels-com), Intel (https://brandsweets.com/colors/brands/intel-com), Netflix (https://brandsweets.com/colors/brands/netflix), Paramount+ (https://brandsweets.com/colors/brands/paramountplus-com). — https://brandsweets.com/colors/seagreen
- **Steel Blue** #4682b4 [harmony, pool: analogous] — Steel Blue is #463d8a's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Fintech Trust (https://brandsweets.com/palettes/cool#fintech-trust), Glacier (https://brandsweets.com/palettes/cool#glacier), FedEx (https://brandsweets.com/colors/brands/fedex-com), Hershey's (https://brandsweets.com/colors/brands/hersheys-com). — https://brandsweets.com/colors/steelblue
- **Blue** #0000ff [pool] — 6 real palettes, including CVS's brand system and Tesco's brand system put Blue beside #463d8a, as the supporting colour. Seen in: CVS (https://brandsweets.com/colors/brands/cvs-com), Tesco (https://brandsweets.com/colors/brands/tesco-com), Procter & Gamble (https://brandsweets.com/colors/brands/pg-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com). — https://brandsweets.com/colors/blue
- **Cornflower Blue** #6495ed [pool] — Designers have shipped Cornflower Blue with #463d8a: 5 real palettes, including Blue Mono and Peacock's brand system, as the supporting colour. Seen in: Blue Mono (https://brandsweets.com/palettes/cool#blue-mono), Peacock (https://brandsweets.com/colors/brands/peacocktv-com), Coca-Cola (https://brandsweets.com/colors/brands/coca-cola-com), Gopro (https://brandsweets.com/colors/brands/gopro-com). — https://brandsweets.com/colors/cornflowerblue
- **Crimson** #dc143c [pool] — Crimson is paired with #463d8a in 12 real palettes, including Wells Fargo's brand system and Walgreens's brand system, as the lead colour. Seen in: Wells Fargo (https://brandsweets.com/colors/brands/wellsfargo-com), Walgreens (https://brandsweets.com/colors/brands/walgreens-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Marvel (https://brandsweets.com/colors/brands/marvel-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #463d8a: 14 real palettes, including Unilever's brand system and Warbyparker's brand system, as the accent. Seen in: Unilever (https://brandsweets.com/colors/brands/unilever-com), Warbyparker (https://brandsweets.com/colors/brands/warbyparker-com), General Mills (https://brandsweets.com/colors/brands/generalmills-com), HP (https://brandsweets.com/colors/brands/hp-com). — https://brandsweets.com/colors/denim
- **Firebrick** #b22222 [pool] — Designers have shipped Firebrick with #463d8a: 4 real palettes, including Datadog's brand system and Nintendo's brand system, as the accent. Seen in: Datadog (https://brandsweets.com/colors/brands/datadoghq-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com), MLB (https://brandsweets.com/colors/brands/mlb-com), Campbell's (https://brandsweets.com/colors/brands/campbells-com). — https://brandsweets.com/colors/firebrick

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 9.15:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 2.29:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #746abe (4.55:1); AA: background → #b8b8b8 (4.61:1); AAA: text → #958ecd (7.03:1); AAA: background → #e3e3e3 (7.13:1)

## Fonts for this mood

- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/463d8a-a59cc4-dfaa4e-271f2d-e9ecf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#463d8a" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.