# #44d5da

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#44d5da`
- RGB: rgb(68, 213, 218)
- HSL: hsl(182, 67%, 56%)
- OKLCH: oklch(0.8 0.12 198.4)
- Relative luminance: 0.5388
- Nearest named color: mediumturquoise (#48d1cc, Δ 1.975) — https://brandsweets.com/colors/mediumturquoise
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/44d5da

## Tints & shades

- Tints (toward white): #55d9dd, #66dde1, #7be1e5, #8ce5e8, #9de9ec, #aeedef, #bff1f2, #d4f5f7, #e5f9fa, #f6fdfd
- Shades (toward black): #2ed0d6, #27bfc4, #22a6aa, #1d9195, #197c80, #15686a, #115355, #0c3a3c, #082526, #031111

## Harmonies

- Complementary: #da4944
- Analogous: #44da94, #448ada
- Triadic: #da44d5, #d5da44
- Split-complementary: #da448a, #da9444
- Tetradic: #9444da, #da4944, #8ada44

## Colors that go with #44d5da

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #44d5da: softer than #000 and cool enough to feel like part of the same palette. Seen in: UEFA (https://brandsweets.com/colors/brands/uefa-com), Vimeo (https://brandsweets.com/colors/brands/vimeo-com), Boeing (https://brandsweets.com/colors/brands/boeing-com), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Light Coral** #f08080 [harmony, pool: complementary] — Light Coral sits directly opposite #44d5da on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Sentry (https://brandsweets.com/colors/brands/sentry-io). — https://brandsweets.com/colors/lightcoral
- **Crimson** #dc143c [pool] — Crimson is paired with #44d5da in 4 real palettes, including Tiffany & Co.'s brand system and Riot Games's brand system, as the supporting colour. Seen in: Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Formula 1 (https://brandsweets.com/colors/brands/formula1-com). — https://brandsweets.com/colors/crimson
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #44d5da: 5 real palettes, including Patreon's brand system and Opensea's brand system, as the accent. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Opensea (https://brandsweets.com/colors/brands/opensea-io), Figma (https://brandsweets.com/colors/brands/figma), Bluesky Social (https://brandsweets.com/colors/brands/bsky-app). — https://brandsweets.com/colors/dodgerblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #44d5da in 6 real palettes, including Docker's brand system and Telehealth, as the supporting colour. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Telehealth (https://brandsweets.com/palettes/modern#telehealth), 1password (https://brandsweets.com/colors/brands/1password-com), Khan Academy (https://brandsweets.com/colors/brands/khanacademy-org). — https://brandsweets.com/colors/royalblue
- **Slate Gray** #708090 [pool] — 4 real palettes, including Still Water and Ledger Dark put Slate Gray beside #44d5da, as the lead colour. Seen in: Still Water (https://brandsweets.com/palettes/cool#still-water), Ledger Dark (https://brandsweets.com/palettes/dark#ledger-dark), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Graphite Mono (https://brandsweets.com/palettes/neutral#graphite-mono). — https://brandsweets.com/colors/slategray
- **Taupe** #483c32 [pool] — Taupe is paired with #44d5da in 15 real palettes, including Crayon Box and Boeing's brand system, as the text colour against it. Seen in: Crayon Box (https://brandsweets.com/palettes/playful#crayon-box), Boeing (https://brandsweets.com/colors/brands/boeing-com), Mint Chip (https://brandsweets.com/palettes/light#mint-chip), Macaron (https://brandsweets.com/palettes/light#macaron). — https://brandsweets.com/colors/taupe
- **Wheat** #f5deb3 [pool] — Designers have shipped Wheat with #44d5da: 4 real palettes, including Mint Chip and Oatly's brand system, as the accent. Seen in: Mint Chip (https://brandsweets.com/palettes/light#mint-chip), Oatly (https://brandsweets.com/colors/brands/oatly-com), Still Water (https://brandsweets.com/palettes/cool#still-water), Resort (https://brandsweets.com/palettes/light#resort). — https://brandsweets.com/colors/wheat

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.78:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #1a8084 (4.7:1); AA: background → #4f4f4f (4.59:1); AAA: text → #135f62 (7.39:1); AAA: background → #333333 (7.08:1)
- On black (#000000): 11.78:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Prisma** — accent #01d7e4 (Δ 1.889) — https://brandsweets.com/colors/brands/prisma-io

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/44d5da-a2babe-d45990-1f272d-e9f1ee?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#44d5da" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
