# #442669

A color — cool, dark, luxury, bold, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#442669`
- RGB: rgb(68, 38, 105)
- HSL: hsl(267, 47%, 28%)
- OKLCH: oklch(0.344 0.113 301.3)
- Relative luminance: 0.0364
- Nearest named color: Fading Horizon (#442266, Δ 1.03) — https://brandsweets.com/colors/fading-horizon
- Moods: cool, dark, luxury, bold, modern
- Page: https://brandsweets.com/colors/442669

## Tints & shades

- Tints (toward white): #552f83, #66399d, #7742b8, #8a5ac4, #9c74cd, #af8fd6, #c2a9e0, #d4c3e9, #e7ddf3, #faf8fc
- Shades (toward black): #3f2361, #381f56, #331c4f, #2c1843, #27163c, #221334, #1b0f29, #160c22, #0f0816, #0a050f

## Harmonies

- Complementary: #4b6926
- Analogous: #262969, #662669
- Triadic: #694426, #266944
- Split-complementary: #696626, #296926
- Tetradic: #692629, #4b6926, #266966

## Colors that go with #442669

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #442669: softer than #000 and cool enough to feel like part of the same palette. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), dbt Labs (https://brandsweets.com/colors/brands/getdbt-com), Tumblr (https://brandsweets.com/colors/brands/tumblr-com), Codecademy (https://brandsweets.com/colors/brands/codecademy-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #442669's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Confluent (https://brandsweets.com/colors/brands/confluent-io), Discord (https://brandsweets.com/colors/brands/discord), Docker (https://brandsweets.com/colors/brands/docker-com), Zoom (https://brandsweets.com/colors/brands/zoom-us). — https://brandsweets.com/colors/royalblue
- **Blue** #0000ff [pool] — 5 real palettes, including Sketch's brand system and Alaska Airlines's brand system put Blue beside #442669, as the accent. Seen in: Sketch (https://brandsweets.com/colors/brands/sketch-com), Alaska Airlines (https://brandsweets.com/colors/brands/alaskaair-com), Minecraft (https://brandsweets.com/colors/brands/minecraft-net), Monzo (https://brandsweets.com/colors/brands/monzo-com). — https://brandsweets.com/colors/blue
- **Crimson** #dc143c [pool] — Crimson is paired with #442669 in 8 real palettes, including Marvel's brand system and Casper Sleep's brand system, as the accent. Seen in: Marvel (https://brandsweets.com/colors/brands/marvel-com), Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Nintendo (https://brandsweets.com/colors/brands/nintendo-com). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #442669: 13 real palettes, including Hinge's brand system and Panasonic's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Panasonic (https://brandsweets.com/colors/brands/panasonic-com), Hasbro (https://brandsweets.com/colors/brands/hasbro-com), Discover (https://brandsweets.com/colors/brands/discover-com). — https://brandsweets.com/colors/denim
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #442669 in 5 real palettes, including Tumblr's brand system and Tide's brand system, as the accent. Seen in: Tumblr (https://brandsweets.com/colors/brands/tumblr-com), Tide (https://brandsweets.com/colors/brands/tide-com), Audi (https://brandsweets.com/colors/brands/audi-com), NASA (https://brandsweets.com/colors/brands/nasa-gov). — https://brandsweets.com/colors/orangered
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #442669: 6 real palettes, including Frost & Ember and Macaron, as the supporting colour. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Macaron (https://brandsweets.com/palettes/light#macaron), Glacier (https://brandsweets.com/palettes/cool#glacier), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/powderblue
- **Sky Blue** #87ceeb [pool] — Sky Blue is paired with #442669 in 5 real palettes, including Harbour and Boeing's brand system, as the supporting colour. Seen in: Harbour (https://brandsweets.com/palettes/cool#harbour), Boeing (https://brandsweets.com/colors/brands/boeing-com), Dusty Blue (https://brandsweets.com/palettes/cool#dusty-blue), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/skyblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 12.16:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.73:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #8c5ec5 (4.52:1); AA: background → #9e9e9e (4.54:1); AAA: text → #aa87d4 (7.13:1); AAA: background → #c7c7c7 (7.19:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/442669-b39cc4-dfda4e-2c1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#442669" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.