# #441b69

A color — cool, dark, luxury, bold, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#441b69`
- RGB: rgb(68, 27, 105)
- HSL: hsl(272, 59%, 26%)
- OKLCH: oklch(0.328 0.13 304.1)
- Relative luminance: 0.0303
- Nearest named color: Fading Horizon (#442266, Δ 1.585) — https://brandsweets.com/colors/fading-horizon
- Moods: cool, dark, luxury, bold, modern
- Page: https://brandsweets.com/colors/441b69

## Tints & shades

- Tints (toward white): #572386, #6a2aa2, #7f32c3, #9149d0, #a265d7, #b381df, #c49ee6, #d8beee, #e9dbf6, #faf7fd
- Shades (toward black): #401961, #3a1759, #32144d, #2d1245, #28103d, #220e35, #1d0c2d, #150820, #100618, #0b0410

## Harmonies

- Complementary: #40691b
- Analogous: #1e1b69, #691b67
- Triadic: #69451b, #1b6945
- Split-complementary: #67691b, #1b691e
- Tetradic: #691e1b, #40691b, #1b6769

## Colors that go with #441b69

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #441b69: softer than #000 and cool enough to feel like part of the same palette. Seen in: dbt Labs (https://brandsweets.com/colors/brands/getdbt-com), Hinge (https://brandsweets.com/colors/brands/hinge-co), Tumblr (https://brandsweets.com/colors/brands/tumblr-com). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #441b69 in 5 real palettes, including Casper Sleep's brand system and Marvel's brand system, as the lead colour. Seen in: Casper Sleep (https://brandsweets.com/colors/brands/casper-com), Marvel (https://brandsweets.com/colors/brands/marvel-com), Nintendo (https://brandsweets.com/colors/brands/nintendo-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember). — https://brandsweets.com/colors/crimson
- **Denim** #1560bd [pool] — Designers have shipped Denim with #441b69: 10 real palettes, including Hinge's brand system and Panasonic's brand system, as the accent. Seen in: Hinge (https://brandsweets.com/colors/brands/hinge-co), Panasonic (https://brandsweets.com/colors/brands/panasonic-com), Discover (https://brandsweets.com/colors/brands/discover-com), Bank of America (https://brandsweets.com/colors/brands/bankofamerica-com). — https://brandsweets.com/colors/denim
- **Orange Red** #ff4500 [pool] — Orange Red is paired with #441b69 in 4 real palettes, including Tide's brand system and Tumblr's brand system, as the accent. Seen in: Tide (https://brandsweets.com/colors/brands/tide-com), Tumblr (https://brandsweets.com/colors/brands/tumblr-com), Audi (https://brandsweets.com/colors/brands/audi-com), NASA (https://brandsweets.com/colors/brands/nasa-gov). — https://brandsweets.com/colors/orangered
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #441b69: 5 real palettes, including Frost & Ember and Macaron, as the supporting colour. Seen in: Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), Macaron (https://brandsweets.com/palettes/light#macaron), Sorbet (https://brandsweets.com/palettes/light#sorbet), Opera (https://brandsweets.com/colors/brands/opera-com). — https://brandsweets.com/colors/powderblue
- **Royal Blue** #4169e1 [harmony, pool: analogous] — Royal Blue is #441b69's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces. Seen in: Discord (https://brandsweets.com/colors/brands/discord), Confluent (https://brandsweets.com/colors/brands/confluent-io), Docker (https://brandsweets.com/colors/brands/docker-com). — https://brandsweets.com/colors/royalblue
- **Slate Gray** #708090 [pool] — 5 real palettes, including Bloomberg's brand system and Hermès's brand system put Slate Gray beside #441b69, as the accent. Seen in: Bloomberg (https://brandsweets.com/colors/brands/bloomberg-com), Hermès (https://brandsweets.com/colors/brands/hermes-com), PlayStation® Official Site: Consoles, Games, Accessories & MoreSony Interactive Entertainment (https://brandsweets.com/colors/brands/playstation-com), Campus (https://brandsweets.com/palettes/friendly#campus). — https://brandsweets.com/colors/slategray
- **Steel Blue** #4682b4 [pool] — Designers have shipped Steel Blue with #441b69: 6 real palettes, including FedEx's brand system and Discover's brand system, as the accent. Seen in: FedEx (https://brandsweets.com/colors/brands/fedex-com), Discover (https://brandsweets.com/colors/brands/discover-com), Plaid (https://brandsweets.com/colors/brands/plaid-com), Glacier (https://brandsweets.com/palettes/cool#glacier). — https://brandsweets.com/colors/steelblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 13.07:1 — AA pass, AA-large pass, AAA pass
- On black (#000000): 1.61:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #9855d3 (4.58:1); AA: background → #999999 (4.59:1); AAA: text → #b381df (7.12:1); AAA: background → #bfbfbf (7.11:1)

## Fonts for this mood

- luxury: https://brandsweets.com/fonts/mood/luxury
- bold: https://brandsweets.com/fonts/mood/bold
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/441b69-b69cc4-c5cb62-2d1f2d-eae9f1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#441b69" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.