# #43efad

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#43efad`
- RGB: rgb(67, 239, 173)
- HSL: hsl(157, 84%, 60%)
- OKLCH: oklch(0.85 0.167 162.6)
- Relative luminance: 0.6594
- Nearest named color: Aquamarine (#2ee8bb, Δ 3.217) — https://brandsweets.com/colors/aquamarine-2
- Moods: vivid
- Page: https://brandsweets.com/colors/43efad

## Tints & shades

- Tints (toward white): #56f0b5, #69f2bd, #77f3c4, #8af5cc, #9cf6d4, #aff8dc, #c2fae4, #d0fbea, #e3fdf3, #f6fefb
- Shades (toward black): #27eca1, #14e695, #12ca83, #10b274, #0d9662, #0b7a4f, #096340, #06462e, #042f1e, #02130c

## Harmonies

- Complementary: #ef4385
- Analogous: #43ef57, #43dbef
- Triadic: #ad43ef, #efad43
- Split-complementary: #ef43db, #ef5743
- Tetradic: #5743ef, #ef4385, #dbef43

## Colors that go with #43efad

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Taupe** #483c32 [pool] — Taupe is paired with #43efad in 8 real palettes, including Astro's brand system and 7-Eleven's brand system, as the text colour against it. Seen in: Astro (https://brandsweets.com/colors/brands/astro-build), 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), Mint Chip (https://brandsweets.com/palettes/light#mint-chip), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com). — https://brandsweets.com/colors/taupe
- **Hot Pink** #ff69b4 [harmony: complementary] — Hot Pink sits directly opposite #43efad on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/hotpink
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #43efad: softer than #000 and cool enough to feel like part of the same palette. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/charcoal
- **Crimson** #dc143c [pool] — Crimson is paired with #43efad in 3 real palettes, including Formula 1's brand system and Wise's brand system, as the supporting colour. Seen in: Formula 1 (https://brandsweets.com/colors/brands/formula1-com), Wise (https://brandsweets.com/colors/brands/wise-com), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com). — https://brandsweets.com/colors/crimson
- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #43efad: 3 real palettes, including Prime Video's brand system and Astro's brand system, as the supporting colour. Seen in: Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Astro (https://brandsweets.com/colors/brands/astro-build), Remix (https://brandsweets.com/colors/brands/remix-run). — https://brandsweets.com/colors/deepskyblue
- **Light Coral** #f08080 [harmony: split] — Light Coral is a split-complement of #43efad: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/lightcoral
- **Violet** #ee82ee [harmony: split] — Violet is a split-complement of #43efad: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/violet
- **Hunter Green** #355e3b [pool] — Hunter Green is paired with #43efad in two real palettes: Neon's brand system and Canopy, as the supporting colour. Seen in: Neon (https://brandsweets.com/colors/brands/neon-tech), Canopy (https://brandsweets.com/palettes/cool#canopy). — https://brandsweets.com/colors/hunter-green

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.48:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #0b8355 (4.78:1); AA: background → #5c5c5c (4.52:1); AAA: text → #096340 (7.32:1); AAA: background → #404040 (7.01:1)
- On black (#000000): 14.19:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Prime Video** — accent #37f1a3 (Δ 1.686) — https://brandsweets.com/colors/brands/primevideo-com

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/43efad-a2beb7-d459c4-1f2c2d-e9f1ea?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#43efad" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
