# #43ef74

A color — vivid. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#43ef74`
- RGB: rgb(67, 239, 116)
- HSL: hsl(137, 84%, 60%)
- OKLCH: oklch(0.84 0.216 148.5)
- Relative luminance: 0.6419
- Nearest named color: Emerald Ice Palace (#2af589, Δ 2.273) — https://brandsweets.com/colors/emerald-ice-palace
- Moods: vivid
- Page: https://brandsweets.com/colors/43ef74

## Tints & shades

- Tints (toward white): #56f082, #69f290, #77f39a, #8af5a8, #9cf6b6, #aff8c4, #c2fad2, #d0fbdc, #e3fdea, #f6fef8
- Shades (toward black): #27ec5f, #14e64f, #12ca46, #10b23e, #0d9634, #0b7a2a, #096322, #064618, #042f10, #021306

## Harmonies

- Complementary: #ef43be
- Analogous: #68ef43, #43efca
- Triadic: #7443ef, #ef7443
- Split-complementary: #ca43ef, #ef4368
- Tetradic: #4368ef, #ef43be, #efca43

## Colors that go with #43ef74

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Deep Sky Blue** #00bfff [pool] — Designers have shipped Deep Sky Blue with #43ef74: 4 real palettes, including Remix's brand system and Prime Video's brand system, as the lead colour. Seen in: Remix (https://brandsweets.com/colors/brands/remix-run), Prime Video (https://brandsweets.com/colors/brands/primevideo-com), Learning App (https://brandsweets.com/palettes/playful#learning-app), Astro (https://brandsweets.com/colors/brands/astro-build). — https://brandsweets.com/colors/deepskyblue
- **Taupe** #483c32 [pool] — Taupe is paired with #43ef74 in 7 real palettes, including 7-Eleven's brand system and WhatsApp's brand system, as the lead colour. Seen in: 7-Eleven (https://brandsweets.com/colors/brands/7-eleven-com), WhatsApp (https://brandsweets.com/colors/brands/whatsapp-com), Astro (https://brandsweets.com/colors/brands/astro-build), Minecraft (https://brandsweets.com/colors/brands/minecraft-net). — https://brandsweets.com/colors/taupe
- **Violet** #ee82ee [harmony: complementary] — Violet sits directly opposite #43ef74 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/violet
- **Charcoal** #36454f [role, pool] — Charcoal is the body-text near-black for #43ef74: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy. Seen in: Docker (https://brandsweets.com/colors/brands/docker-com). — https://brandsweets.com/colors/charcoal
- **Dark Orange** #ff8c00 [pool] — Dark Orange shows up next to #43ef74 in 3 real palettes, including Learning App and Citrus Grove, as the accent. Seen in: Learning App (https://brandsweets.com/palettes/playful#learning-app), Citrus Grove (https://brandsweets.com/palettes/warm#citrus-grove), Playground (https://brandsweets.com/palettes/bold#playground). — https://brandsweets.com/colors/darkorange
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #43ef74 in 3 real palettes, including MongoDB's brand system and Brilliant's brand system, as the supporting colour. Seen in: MongoDB (https://brandsweets.com/colors/brands/mongodb-com), Brilliant (https://brandsweets.com/colors/brands/brilliant-org), Docker (https://brandsweets.com/colors/brands/docker-com). — https://brandsweets.com/colors/royalblue
- **Hot Pink** #ff69b4 [harmony: split] — Hot Pink is a split-complement of #43ef74: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/hotpink
- **Plum** #dda0dd [harmony: split] — Plum is a split-complement of #43ef74: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/plum

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.52:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #0c882f (4.59:1); AA: background → #595959 (4.62:1); AAA: text → #096724 (7.05:1); AAA: background → #3d3d3d (7.16:1)
- On black (#000000): 13.84:1 — AA pass, AA-large pass, AAA pass

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/43ef74-a2bead-bb59d4-1f2d29-ebf1e9?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#43ef74" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
