# #43cfef

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#43cfef`
- RGB: rgb(67, 207, 239)
- HSL: hsl(191, 84%, 60%)
- OKLCH: oklch(0.794 0.124 216.6)
- Relative luminance: 0.5205
- Nearest named color: Blue Mana (#68c2f5, Δ 4.361) — https://brandsweets.com/colors/blue-mana
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/43cfef

## Tints & shades

- Tints (toward white): #56d4f0, #69d9f2, #77dcf3, #8ae1f5, #9ce6f6, #afebf8, #c2effa, #d0f3fb, #e3f8fd, #f6fdfe
- Shades (toward black): #27c8ec, #14bfe6, #12a8ca, #1094b2, #0d7d96, #0b667a, #095263, #063b46, #04272f, #021013

## Harmonies

- Complementary: #ef6343
- Analogous: #43efb8, #437aef
- Triadic: #ef43cf, #cfef43
- Split-complementary: #ef437a, #efb843
- Tetradic: #b843ef, #ef6343, #7aef43

## Colors that go with #43cfef

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #43cfef: softer than #000 and cool enough to feel like part of the same palette. Seen in: Vimeo (https://brandsweets.com/colors/brands/vimeo-com), UEFA (https://brandsweets.com/colors/brands/uefa-com), Boeing (https://brandsweets.com/colors/brands/boeing-com), Coastal (https://brandsweets.com/palettes/cool#coastal). — https://brandsweets.com/colors/charcoal
- **Dark Salmon** #e9967a [harmony, pool: complementary] — Dark Salmon sits directly opposite #43cfef on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. Seen in: Polaroid (https://brandsweets.com/palettes/light#polaroid). — https://brandsweets.com/colors/darksalmon
- **Crimson** #dc143c [pool] — Crimson is paired with #43cfef in 4 real palettes, including Riot Games's brand system and Tiffany & Co.'s brand system, as the supporting colour. Seen in: Riot Games (https://brandsweets.com/colors/brands/riotgames-com), Tiffany & Co. (https://brandsweets.com/colors/brands/tiffany-com), Frost & Ember (https://brandsweets.com/palettes/bold#frost-and-ember), JBL (https://brandsweets.com/colors/brands/jbl-com). — https://brandsweets.com/colors/crimson
- **Dark Orange** #ff8c00 [harmony, pool: split] — Dark Orange is a split-complement of #43cfef: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: PayPal (https://brandsweets.com/colors/brands/paypal-com), Learning App (https://brandsweets.com/palettes/playful#learning-app), Elastic (https://brandsweets.com/colors/brands/elastic-co). — https://brandsweets.com/colors/darkorange
- **Dodger Blue** #1e90ff [pool] — Designers have shipped Dodger Blue with #43cfef: 4 real palettes, including Patreon's brand system and Opensea's brand system, as the accent. Seen in: Patreon (https://brandsweets.com/colors/brands/patreon-com), Opensea (https://brandsweets.com/colors/brands/opensea-io), Figma (https://brandsweets.com/colors/brands/figma), Venmo (https://brandsweets.com/colors/brands/venmo-com). — https://brandsweets.com/colors/dodgerblue
- **Midnight Blue** #191970 [pool] — 5 real palettes, including Telehealth and Confluent's brand system put Midnight Blue beside #43cfef, as the text colour against it. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), Confluent (https://brandsweets.com/colors/brands/confluent-io), Kraken (https://brandsweets.com/colors/brands/kraken-com), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/midnightblue
- **Powder Blue** #b0e0e6 [pool] — Designers have shipped Powder Blue with #43cfef: 4 real palettes, including Audible's brand system and Calendly's brand system, as the supporting colour. Seen in: Audible (https://brandsweets.com/colors/brands/audible-com), Calendly (https://brandsweets.com/colors/brands/calendly-com), Steam (https://brandsweets.com/colors/brands/steampowered-com), First Snow (https://brandsweets.com/palettes/cool#first-snow). — https://brandsweets.com/colors/powderblue
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #43cfef in 6 real palettes, including Telehealth and 1password's brand system, as the lead colour. Seen in: Telehealth (https://brandsweets.com/palettes/modern#telehealth), 1password (https://brandsweets.com/colors/brands/1password-com), Confluent (https://brandsweets.com/colors/brands/confluent-io), NBA (https://brandsweets.com/colors/brands/nba-com). — https://brandsweets.com/colors/royalblue

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 1.84:1 — AA fail, AA-large fail, AAA fail. Fix: AA: text → #0d819b (4.54:1); AA: background → #4d4d4d (4.59:1); AAA: text → #0a5e71 (7.36:1); AAA: background → #303030 (7.17:1)
- On black (#000000): 11.41:1 — AA pass, AA-large pass, AAA pass

## Brands using this color

- **Twilio** — primary #3acefa (Δ 1.721) — https://brandsweets.com/colors/brands/twilio-com
- **Twilio** — secondary #3acefa (Δ 1.721) — https://brandsweets.com/colors/brands/twilio-com
- **Vimeo** — primary #14d3fb (Δ 1.991) — https://brandsweets.com/colors/brands/vimeo-com

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/43cfef-a2b6be-df4e7a-1f252d-e9f1ef?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#43cfef" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.
